Special feature of 1905 film network On April 29th, the crew of the TV series Hao Yi Hang, which was being filmed in Hengdian, boarded a hot search in Weibo for a statement.

This statement revealed that in just a few days of shooting, "a large number of substitute photographers and illegitimate students broke into the shooting base, which led to the rework of some types of work and increased the difficulty of shooting." The crew urged everyone to give the main creator some time and distance and obtain the drama information and materials through official channels in the future.

Just two days before the announcement, "Reuters Photos" appeared in many shooting scenes of Hao Yi Hang, among which the pictures starring Chen Feiyu and Leo met on the street and the rooftop was the most widely spread, and even the word "roof" was once brushed as a hot search term.

　

While the crew was busy making a statement, fans were anxious to persuade them to delete the picture of Reuters (urging the sender to delete the picture), and some passers-by were a little puzzled: Hao Yi Hang just started less than a week ago, how did it attract such a high degree of popularity? Are you chasing the drama at 800 times speed?

　

Indeed, although the play has not been shot several times, for fans who are concerned about Hao Yi Hang and the IP behind it, this work seems to have locked in an explosion quota in 2021 in advance.

Why can it be favored in a number of new dramas, and it has not been broadcast first? How did the explosion drama come into being? We found two friends who pay attention to Hao Yi Hang, and tried to find The Secret Behind from different perspectives of the audience and the industry.

　

The price of Reuters map exceeds 4 digits.

"Everyone believes that Hao Yi Hang will definitely explode."

　

A few hours after the "Hao Yi Xing" crew issued a statement, I first contacted Xiao Ni, a fan.

During the filming of The Untamed in Hengdian in 2019, Xiao Ni was also one of the "station sisters" who rushed to the front line to take pictures. Now, although people are not on the set, she still knows the current situation of "Reuters" in Hao Yi Hang.

　

"The picture is not easy to shoot, and the price is basically 4 digits." Xiao Ni revealed to me the current picture package quotation, which is far higher than the picture price of YiBo and others when shooting in The Untamed. "At that time, most of the pictures were taken by the original fans of the actors, and the number was very small. The crew did not guard against everyone, so it was very good. Now this crew, as you know, they are a production line with The Untamed, so they fully know how to prevent you. "

　

The Untamed started in 2018, and it was not until the series was about to be broadcast online in 2019 that the number of Reuters pictures gradually increased. "They only became’ red’ after the quick broadcast of the drama. (When filming) Although everyone was talking about big IP, it would explode, but the initial attention was actually not that high."

　

But Hao Yi Hang is different. In the eyes of Xiao Ni and many fans, Hao Yi Hang, which came from the same platform as The Untamed, was a "2.0" version of the former since the project was initiated. Xiao Ni bluntly said that the reason why Hao Yi Hang attracted a large number of generation shots just after its launch was because many people knew that "this drama will definitely explode".

　

From "Soul of the Town" and The Untamed to "Hao Yi Hang" to be broadcast in 2021, rice circles have given this series of works a title of "inheritance" — — Summer is limited. This kind of works usually rely on the popular Internet IP, bring a group of book powder audiences with considerable purchasing power, and adapt to the influence of the corresponding actors’ powder circle, which is easy to stir up water.

　

In Xiao Ni’s view, the success of "Zhen Soul" and The Untamed has proved that the audience of such works has a fixed "group flow", and even the acting photographers have learned how to "strike first" to get a share, not to mention the capital behind the film and television dramas.

"The theme, cast, casting configuration and publicity can all be seen as drawing lessons from previous works, which is already a product of foreseeable success. To put it bluntly, (for the audience) this kind of works can even be performed by anyone. The fans of the big IP of the net text are very large. Attracting them is equivalent to expanding the audience capacity of the drama and exploding to the public. "

　

"Summer limited" explosions are not easy to copy.

Made at 800 times the speed, Hao Yi Hang is more stressful than The Untamed?

　

As Xiao Ni said, the successive explosions of "Soul of the Town" and The Untamed have also made the industry optimistic about IP adaptation of this kind of theme again.

Miss L’s company is currently expanding the promotion business of film and television dramas. She told me that due to the super popularity of dramas and actors after The Untamed’s broadcast, such IP adaptation projects have sprung up like mushrooms after rain, "because everyone wants to continue to replicate the success of’ summer limit’."

　

"The Soul of the Town is the first generation of’ summer restrictions’. I think that from the perspective of the play itself, the Soul of the Town has a lot of gaps in plot advancement, rhythm control, adaptation content and special effects. However, Zhu Yilong and White’s acting skills and charm are still very good, and many people are’ really fragrant’. The Untamed is a’ master’, IP itself is more popular, and the drama series restores the famous scenes in the works in more detail, so it is easier to be recognized by the original fans. " Miss l said.

　

As for Hao Yi Hang, in her opinion, it already has the taste of a summer-limited "assembly line" work: "Even some fans have operated it as an assembly line and industrialized content. I believe that two actors can bring dividend traffic, create a group of KOC(Key Opinion Consumer), and the private domain traffic explodes, and even profit from it."

　

Reuters’s hot search for Hao Yi Hang mentioned at the beginning and Xiao Ni’s "substitute quotation" just confirm Miss L’s statement that many people have made early preparations to embrace the heat and flow that Hao Yi Hang may bring to themselves in the summer of 2021.

Miss L admits that no drama party will reject the "heat", but no propagandist wants his propaganda rhythm to be disrupted. "Everyone wants heat, but such heat is also a double-edged sword. The’ non-positive’ propaganda content will actually put great pressure on investors, contractors and subsequent propagandists. "Hao Yi Hang" is now exposed to the role modeling and some interactive content, which is the so-called "Reuters" rather than the official material. Then everyone will see the trailer poster stills carefully planned and produced by the propagandist, and the freshness and excitement will be weakened a lot. To put it bluntly, the bonus and heat may go to the photographer personally, which is also a dispersion of the drama heat. "

　

"This kind of work is really hard to come by. It needs to be tried because of its large IP, mature production team, excellent adaptation content, and whether the two actors are in harmony." Miss L also raised her concern about the next "summer limited" explosion. "Hao Yi Hang’s current attention is really due to the previous works’ experience talk’. But in the end, it depends on the work. If the content is not satisfactory and the early expectations are too high, it may harm the work. This is the expected management problem. I personally think that "Hao Yi Hang" is more stressful than The Untamed, and the two actors are also more tested. "

　

The "secret" behind the birth of the explosion:

The IP platform is an Amway-style marketing aid for kingcraft short videos.

　

It is true that the "summer limit" with its own audience popularity is always a minority, but for the drama and propagandist, creating "explosion" is still the ultimate goal of every film and television drama during the hot broadcast. Behind this, what are the conditions of "the right time, the right place and the right people"?

　

First of all, in Miss L’s view, the publicity given by the "platform" itself is the most irreplaceable and not to be underestimated, no matter whether it is webcasting, Taiwan broadcasting or network broadcasting.

　

"Every year, most of the project conferences of Tencent, iQiyi and Youku are announced as S-class projects. Most S-level projects are broadcast on the platform alone, with excellent production teams, directors, screenwriters and actors. Now the most popular traffic+acting school collocation and whether it is a big IP adaptation. It also involves the basic heat of IP, such as the "Ghost Blowing Lights" series, which itself will have a large number of users who watched it in the first week. "

　

In addition, Miss L revealed that compared with the film’s more "physical" marketing methods such as roadshows, TV dramas have relatively less marketing expenses, so how to reach the target audience directly has become the key for propagandists to consider.

　

"Now the short video platform is really awesome. Because of the algorithm, if the content quality is good, its broadcast volume and attention are particularly prominent, which can be said to be a relatively’ fair’.’The platform. Indeed, everyone can also spend money on it, but in terms of communication effect, hot content is bound to be hot. "

　

At present, most TV drama propagandists will choose to launch marketing on video and short video platforms such as bilibili, Tik Tok and Aauto Quicker. "There are more explanations in bilibili. For example, I watched many videos of Up main explanations in the first few episodes in the early stage of the broadcast, and the short video platform is mainly the cut of the drama itself." Miss l said.

　

In addition, Miss L is also paying attention to some new publicity methods that are slowly becoming popular in the industry.

　

"There are some accompanying and Amway-style drama-watching marketing, and some KOC (key opinion consumers) are used. They may be just large-scale beauty bloggers, entertainment bloggers or bloggers who draw two-dimensional paintings, but when their fans see that these’ wives’ are also following the drama, and what they say is very entertaining and interesting, they will’ eat Amway’." Miss L said that it is not excluded that some of them are really chasing dramas and Amway, but now there are many filmmakers who have signed contracts with KOC bloggers to let them come to Amway, which is a more effective way to promote film and television dramas.

　

There are also some filmmakers who choose to make "interactive dramas". "Tencent will continue to do it, making everyone more involved." Miss L told me that at present, most forms of interactive dramas still stay in the audience’s simple choice to unlock exclusive content outside the series.

However, at present, some companies have begun to specialize in making interactive dramas, which I believe will become the propaganda trend of film and television dramas in the future.

Interactive drama of Longling Cave

　

However, no matter how many tricks the propaganda means are, Miss L once again stressed to me at the end of the interview that IP, platform and lineup will always be the stepping stones for film and television dramas to become "explosive models". As for wanting to continue to go out after the broadcast, only "good reputation" is the eternal truth.

Beijing │ "Witch’s Magic Reading": Sharing Meeting of the Original Novel of "The Evil Witch"

Time:May 26th (Friday) 14:00-15:30

Location:CITIC Bookstore, LG2 Floor, Qiaofufangcaodi Shopping Center, No.9 Dongdaqiao Road, Chaoyang District

Guest:Jacqueline Hughes (actress) and Carly Anderson (actress)

On May 26th, the hostess of the Broadway musical The Evil Witch will have the opportunity to read the original novel to you live. All the wonderful things that can’t be interpreted by musicals will be explained in the original novels.

Beijing │ Zou Shiming’s first official biography "Go All Out" new book conference

Time:May 27th (Saturday) 14:00-16:00.

Location:898 Innovation Space, Floor 3, Building 1, Guanghua School of Management, Peking University, No.5 Summer Palace Road, Haidian District

Guest:Zou Shiming (boxer) and Ran Yingying (host)

Flowers applause, lighting the stage, we saw the glory and sweat of boxing champion Zou Shiming; After a lovely wife and a domineering mother, we saw a careful and modest husband, father and son-in-law; What has he experienced from a small town boy to champion Zou? From sports to entertainment, how long will the champion fight? How does he go from the champion to the boxing promoter? In front of dreams, how should everyone move forward? Persistence and love, what else do you need to make everything beautiful come true? On May 27th, let’s listen to what Zou Shiming himself said!

Beijing │ │ Saman Luxidi’s "The Last Sigh of the Moors" New Book Sharing Meeting

Time:May 27th (Saturday) 15:00-17:00

Location:One-way space on the third floor of Aegean Shopping Center, Yard 12, Qisheng Middle Street, North Third Ring Road, Chaoyang District

Guest:Zhi ‘an (writer and scholar) and Lu Dapeng (translator)

Salman Rushdie is a legendary writer who once had global controversy, and he is a literary master on a par with Marquez, Glass and Calvino. His novel Midnight’s Son won three Booker Awards: Booker Award in 1981, Special Booker Award in 1993 and Best Booker Award in 2008. The Last Sigh of the Moors is a reflective work of Luxidi, which has been hidden for seven years under the influence of the "killing order". It is a novel that runs through Chinese and Western history and culture, full of unrestrained imagination, ups and downs and twists and turns, and is very enjoyable to read. What’s Ruthie like that you don’t know? In Marquez, Milan Kundera, Naipaul, Coetzee and other literary circles, what is the weight of Luxidi? On May 27th, let’s listen to the opinions of Zhi ‘an and Lu Dapeng.

Beijing Mo Bosang: Mystery and Madness.

Time:May 27th (Saturday) 18:00-20:00

Location:Reader Service Department of People’s Congress Press, No.31 Zhongguancun Street, Haidian District

Speaker:Hou Lei (writer and poet)

Orla is Mo Bosang’s late novel, which describes hallucinations and has the characteristics of modern novels. It is regarded by critics as Mo Bosang’s best short story. Harold bloom said: The horror story is a huge and fascinating genre. Mo Bosang is an expert in this field, but he has never shown it as well as he did in orla. I think this is because, to a certain extent, he knew that he had predicted his madness and attempted suicide. On May 27th, let’s talk about Mo Bosang’s mystery and madness.

Beijing │ bulgakov: A Master Beyond Time and Space.

Time:May 27th (Saturday) 19:00-21:00.

Location:One-way space on the third floor of Aegean Shopping Center, Yard 12, Qisheng Middle Street, North Third Ring Road, Chaoyang District

Guest:Zhi ‘an (writer and scholar) and Zhang Ning (professor and doctoral supervisor of Beijing Normal University)

In the spring of 2017, Zhejiang Literature and Art Publishing House launched five works in the first series of the "Double-headed Eagle Classic" series. Most of these works rank among the top 30 Russian novels in the Ideal Library, and bulgakov’s Master and Margaret ranks first. On the occasion of the publication of the first book series of "Two-headed Eagle Classic", we invited Mr. Zhi ‘an, a famous book reviewer, writer and scholar, to have a dialogue with Mr. Zhang Ning, a professor at the College of Arts of Beijing Normal University, a doctoral tutor and a famous literary critic, to take readers back to bulgakov’s great achievements and cherish the memory of the literary masters of the Silver Age.

Beijing │ people live poetically.

Time:May 27th (Saturday) 19:30-21:30

Location:Beijing Tianqiao Art Center, Building 9, Tianqiao South Street, Xicheng District

Guest:Zhao Lixin (actor), Hu Defu (singer), Qin Xiaoyu (poet and literary critic), Zhou Yunpeng (singer) and Ouyang Jianghe (poet).

"Living poetically on this land", the life described by this sentence is not a fantasy of breaking away from and forgetting reality in poetry, nor is it too busy to take care of other embarrassments for survival. Poetry is precious and scarce, and it is forgotten by too many people; Poetic and accessible, no matter whether the material is poor or rich, everyone can pursue the free satisfaction of the mind and spirit, sing happiness and poetic suffering. This time, we have invited five speakers from different fields, namely, poets, poetry critics, folk singers and drama actors. They will each give a 15-20-minute speech, telling the life in poetry and exploring the poetry in life from various dimensions such as ancient poetry, modern poetry and poetry.

Beijing │ Reading in Fragmentation Era and Publishing Conference of "Small Literature and Art Pocket Library"

Time:May 28th (Sunday) 14:00-16:00

Location:Floor 2, Yanjiyou Bookstore, 1-13A Tongying Center, No.1 South Sanlitun Road, Chaoyang District

Guest:Ge Fei (writer, Professor Tsinghua University), Li Er (writer, assistant curator of China Modern Literature Museum), Zhang Tianyi (writer).

On the occasion of the publication of "Small Literature Pocket Library" by Shanghai Literature and Art Publishing House, three writers were invited to talk about reading in the fragmented era.

Beijing │ │ Every city has its own song —— Reading Salon for Listening and Speaking offline activities.

Time:May 28th (Sunday) 14:00-16:00

Location:Music space on the left floor of the north building of People’s Art Building, No.7 Banqiao South Lane, Beixinqiao, Dongcheng District

Guest:Ma Shifang (writer and broadcaster) and Guo Xiaohan (partner and vice president of Letong Music)

The city is the eternal theme of folk songs. Whether it is Tayu Lo’s "Lugang Town", Zhang Weiwei’s "Silver Hotel", Lao Lang’s "Winter in Beijing" and omnipotent youth society’s "Kill the Shijiazhuang Man", it is deeply engraved with the unique flavor of the city. Did the city shape the temperament of folk songs, or did folk songs enrich the spiritual connotation of the city? What are the creative stories behind those folk songs related to the city? From Taiwan Province to the mainland, there have been many songs that sing about cities, and finally leave a mark on cities. On the afternoon of May 28th, let’s talk with Ma Shifang and Guo Xiaohan about the songs of cities that touched you and me.

Beijing │ Dragon Boat Festival Poetry Reading Meeting —— A dialogue reading meeting on the poem "Poet and Cat", a solo exhibition in Beijing.

Time:May 28th (Sunday) 14:00-16:00

Location:No.88, Dongsijiutiao, Dongcheng District, sharing international 5Lmeet· unread Club

Guest:Risuo (painter), Shen Haobo (poet) and Shiva (poet).

On May 5th, the solo exhibition "Poets and Cats" opened in the unread space. Poetry has always been an interesting clue throughout this exhibition because of the identity of Li Suo as a poet and her work in editing and publishing poetry. With the approaching of the Dragon Boat Festival, which is called "Poet’s Day", we specially invited Shen Haobo, a well-known poet and publisher, Siwa, a powerful poet born after 1970s, and Lisuo to present us with a Dragon Boat Festival poetry reading party about painting and poetry in the unread Club on May 28th, and specially prepared classic poems selected by guests, and invited readers to read them with us.

Beijing │ From brain burning to mind wandering, unlocking science fiction movies.

Time:May 28th (Sunday) 14:00-16:00

Location:91-1 Chaoyangmennei Avenue, Chaoyang District Reading Base Yufeng Library

Guest:Electronic Knight (film critic), Gu Da Bai Hua (hardcore fan of science fiction movies), Chen Qiufan (science fiction writer)

As we all know, among the most popular movies in Hollywood, science fiction movies can definitely make a long list. Now, everyone is paying attention to whether China, who has never had a decent sci-fi movie, can make a blockbuster sci-fi blockbuster from 0 to 1. So the question is, how should science fiction movies tell stories? Where is the science fiction theme different from other film types? Is it just the worldview setting and the outer space elements of the Milky Way special? How to implant the most distracting and authentic plot into wild assumptions, fantasies and delusions? The answer to all this is in Electronic Knight’s new book "Guide to Galaxy Science Fiction Movies"! In this activity, we are very honored to invite Electronic Knight, Gu Da Bai Hua and Chen Qiufan, and invite you to meet at Yufeng Library on May 28th to chat about the Milky Way and unlock sci-fi movies.

Beijing │ 60 Years of Literary Writing —— The New Book Release Conference of Selected Works of Liu Xinwu

Time:May 28th (Sunday) 15:00-17:00.

Location:Interline Bookstore, B1 Floor, Financial Street Shopping Center, No.2 Jinchengfang Street, Xicheng District

Speaker:Liu Xinwu (writer and scholar)

Since 2005, Liu Xinwu has been recording and broadcasting 61 episodes of "A Dream of Red Mansions Revealed by Liu Xinwu" and "The True Story of A Dream of Red Mansions after 80s" in CCTV Lecture Room, and published a book with the same name. In 2011, he published "A Dream of Red Mansions Continued in Liu Xinwu", which triggered a new craze for a dream of red mansions in China. In 2016, 26 volumes of Liu Xinwu Wencui were released. In this activity, Liu Xinwu will tell readers the story in the process of selecting his works, as well as the joys and sorrows of 60 years of literary writing, hoping to sympathize with readers again.

Beijing │ Go for a picnic: Dick Ng Comic Book Creation Exchange Signing Meeting

Time:May 29th (Monday) 15:00-17:00

Location:No.1 Xiangheyuan Road, Dongzhimenwai, Dongcheng District Contemporary MOMA North Zone Kubrick Bookstore

Speaker:Wu Ziyuan (illustrator) and Yin Xiaohan (publisher)

"Curiosity Collection Volume 1" has been widely praised by readers since its publication, and it is the first time to visit Beijing Bookstore! Book author Dick Ng and book publisher Yin Xiaohan will have face-to-face communication with readers in Kubrick Bookstore in Beijing, share their experiences in comic book creation and tell stories about what happened before and after publishing comic books.

Shanghai │ Liberation Daily │ Shangguan News invites you to see old photos, listen to a book club and admire old buildings.

Time:May 26th (Friday) 14:00-16:00.

Location:Floor 1, Building A, Jiefang Daily, No.816 Yan ‘an Middle Road, Jing ‘an District

Guest:Li Tiangang (Professor, School of Philosophy, Fudan University) and Gu Zheng (Deputy Director, Visual Culture Research Center, Fudan University, Professor, School of Journalism)

At this readers’ meeting and reading meeting, Li Tiangang, an expert in Shanghai history research and a professor at Fudan University’s School of Philosophy, and Gu Zheng, deputy director of Fudan University’s Visual Culture Research Center and a professor at the School of Journalism, will be invited to explain to readers from the perspectives of history, video, culture and so on. After the reading session, readers will also visit Jiefang Daily under the explanation of the staff.

Shanghai │ The so-called high emotional intelligence means being able to speak-Li Shanglong and Zhaomin’s way of speaking.

Time:May 26th (Friday) 14:00-16:00.

Location:Hubin Road, No.150 Hubin Road, Huangpu District

Guest:Zhao Min (anchor and columnist), Li Shanglong (writer) and Yi Dan (radio host).

Do you always have many ideas but don’t know how to express them? Nervous when it comes to public? Can’t open your mouth to speak or confess when you meet the right person? Or don’t know how to put words into each other’s hearts? The guests of this sharing session will tell you that there are only two ways to improve communication. On the one hand, we need to adjust our mentality slightly and face ourselves and the world in another way. On the other hand, we need to master common communication skills and avoid common minefields. Therefore, we should put aside the common teaching routines and use fresh and interesting speaking skills to correct our three views, stimulate our thinking and transmit our skills, so as to comprehensively improve our way of speaking.

Shanghai │ "Sparus and Sheep" New Book Release and Signing Meeting

Time:May 26th (Friday) 19:00-21:00.

Location:Zhongshuge, 4th Floor, Ruiou Department Store, No.1601 Nanjing West Road, Jing ‘an District

Guest:Mo Bangfu (writer, economic critic) and Yang Benming (Ph.D. jointly trained by Shanghai International Studies University and Kyushu University in Japan)

In this sharing session, Mo Bangfu and Yang Benming will talk about the cultural differences between China and Japan from the perspective of food culture. From "marine culture" to "mainland culture", from "eating" and "writing", we can trace the origin of the two countries’ languages and characters from the dining table, and then return to the cultural diversity of daily life from this origin, thus showing the fun in the cultural collision between China and Japan, which can be described as a treasure trove of Chinese and Japanese culture on the tip of our tongue.

Shanghai │ "Zen and the Art of Motorcycle Maintenance" Reading and Sharing

Time:May 26th (Friday) 19:30-21:00.

Location:Second Floor, Bund Art Museum, No.20 Huqiu Road, Huangpu District

Speaker:Xu Yingjin (Professor, School of Philosophy, Fudan University)

In contemporary times, Zen may not only be a distant thought in the mountains and forests, but also a way for us to break the artificial boundaries between ancient and modern, Chinese and foreign, arts and sciences, so as to gain true knowledge. Zen and the Art of Motorcycle Maintenance is a philosophical novel, which was popular in North America in 1970s and sought after by intellectuals in the English-speaking world. In the novel, the hero rides his son with his friends on a motorcycle, riding all the way from Minnesota to California, and thinking all the way. His own thinking about life and rich philosophical knowledge of the East and the West are forged between literature and ink. From the point of view of China readers, the book’s greatest feature lies in the blending of American mechanical culture and eastern Zen culture. The author tries to convince everyone that the process of disassembling the locomotive and carefully maintaining it is the best meditation, and the thinking mode of splitting arts and sciences is a betrayal of the Zen spirit.

Shanghai │ Pearl diver —— Karen Blixen and Out of Africa

Time:May 26th (Friday) 19:30-21:30.

Location:Jinling Inn, China Financial Information Center, No.18 Dongyuan Road, Pudong New Area

Speaker:Zhang Dinghao (writer)

In the recently popular program The Reader, Zhang Aijia read a passage from Out of Africa, which brought people back to the original and primitive place. The film adapted from the novel Out of Africa is also a classic, and won seven awards including best film, best director and best adapted script at the 58th Oscar in 1986. In this film salon, we will invite Zhang Dinghao, a writer, to review the film and original novel Out of Africa and interpret this classic.

Shanghai │ Those nights talking about the past and the present —— Reading from paper to radio waves

Time:May 27th (Saturday) 13:00-15:00.

Location:Sinan Literature House, No.505 Fuxing Middle Road, Huangpu District

Guest:Ye Sha (radio host), Peng Lun (book producer), Yang Mingyu (marketing manager of Shanghai Translation Publishing House), Yin Muyun (book editor of Guangxi Normal University Press)

It has been 20 years since the famous evening radio program "Accompanied by Dawn Midnight Book Club" was launched in Shanghai in 1997. Many friends who became attached to books in those years still cling to it today, because reading has long been a way of life. On the afternoon of May 27th, at the first Sinan Reading Club, the host Ye Sha and publishers Peng Lun, Yang Mingyu and Yin Muyun will review the nights of talking about the past 20 years, share the joys and hardships before and after the show, and share one good book after another from the content of the program.

Shanghai │ Transfiguration Play Game: The Interleaving of Circular Narrative and Linear Narrative Boundary

Time:May 27th (Saturday) 14:00-15:30

Location:OCT Contemporary Art Center, No.30 Wen ‘an Road, Jing ‘an District

Guest:Chen Ruida (Network Performance Artist), Netmeat (Anthropologist)

This performance discussion is set as a dialogue between two LARP (real-life role-playing) entities in the same body, which discusses the intersection between global capital and cybernetics, with the aim of redefining the power relationship rooted in various narratives with feedback loop mechanism.

Shanghai │ "New aesthetic principles are on the rise" —— Sharing of Shuang Xuetao’s Moses on the Plain

Time:May 27th (Saturday) 15:00-17:00

Location:Sinan Literature House, No.505 Fuxing Middle Road, Huangpu District

Guest:Shuang Xuetao (writer), Luo Gang (professor and doctoral supervisor of Chinese Department of East China Normal University) and Ping Huang (associate professor of Chinese Department of East China Normal University).

After the publication of novels such as Moses on the Plain by Shuang Xuetao, a young writer, it attracted wide attention both inside and outside the literary world. Some critics believe that this novel represents a symbolic mature moment of "post-80s literature". The appearance of Shuangxuetao is not accidental. In recent years, in the movies and novels with the theme of Northeast China, a new aesthetics is quietly emerging-due to the overall fragmentation, life has become a disturbing mystery again. On the afternoon of May 27th, Sinan Reading Club invited Mr. Shuang Xuetao and famous critics, Professor Luo Gang and Professor Ping Huang from the Chinese Department of East China Normal University to discuss the future of youth literature, the relationship between literature and social transformation and many other issues around the novel Moses on the Plain and other works of Shuang Xuetao.

Shanghai │ White translation also has to be translated.

Time:May 27th (Saturday) 19:30-21:00.

Location:The Bund Art Museum, No.20 Huqiu Road, Huangpu District

Speaker:Dong Botao (Doctor of Classical Literature, Publisher, Cultural Scholar, China, Fudan University)

Antoine Boehlmann once said: "The purpose of translation is to open the relationship with others with words and enrich oneself through communication with foreign things, which is directly opposite to the ethnocentric structure of every culture and the narcissistic psychology that every society wants to be a pure whole without impurities." Perhaps translation, as an act of communication, can also be regarded as an art of expressing feelings. Because it is fun and meaningful, it is not translated; Because of difficulties, sometimes translation is also in vain; Because of hobbies and missions, white translation has to be translated. On May 27th, Dr. Dong Botao, Doctor of Classical Literature in China, Fudan University, will share with us his "translation" career.

Shanghai │ "On the Road to Yuyuan Garden" from the beginning

Time:May 28th (Sunday) 14:00-15:30

Location:Floor 8, Changning District Library, No.356 Tianshan Road, Changning District

Speaker:Xu Jinjiang (Deputy Editor of Liberation Daily)

Shanghai is a rich treasure of literati. Just take a road and there will be endless stories. For example, Yuyuan Road, which is less than three kilometers long, has recorded too many celebrities. Qian Xuesen, Huang Yanpei, Kang Youwei, Gu Bingxin, Gu Shengying, rewi alley and other famous people from all walks of life have left their breath of life here. Mr. Xu Jinjiang, deputy editor of Liberation Daily, recorded the story of this road and Shanghai with a book "Yuyuan Road". In this book, you can read the different homesickness of a Shanghai alley boy. This Sunday afternoon, Changning District Library read a series of carnival activities, and invited Mr. Xu Jinjiang to share "The Road to Yuyuan Garden" for readers. Readers are welcome to participate. Let’s start from Yuyuan Road in detail.

Shanghai │ Two "Most" in Opera History

Time:May 28th (Sunday) 14:00-15:30

Location:Shanghai Symphony Orchestra, No.380 Fuxing Middle Road, Xuhui District

Speaker:Yang Yandi (Vice President of Shanghai Conservatory of Music)

This activity will focus on the ideological proposition and artistic features of Mozart’s opera Don Juan. Among all Mozart’s famous operas, the meaning and connotation of Don Juan have always been controversial, and its evaluation and positioning have also experienced dramatic ups and downs in history. Mozart was in the climax of the Enlightenment, but his understanding and expression of stubborn human nature and ill-fated fate was full of strong romantic rebellion and modern skepticism. Correspondingly, the music of Mozart’s opera, while maintaining his always flexible and elegant style, touched on the rare expression categories of violence, terror and "demons and monsters" in the 18th century.

The Contemporary Significance and Value of Shanghai Literature

Time:May 28th (Sunday) 14:00-16:00

Location:Floor 4, Yangpu District Library, No.1 Lane 1490, Pingliang Road, Yangpu District

Speaker:Wang Yonghao (Professor, Chinese Department, Fudan University)

To understand the significance and value of literature, we must first have an accurate understanding of the nature of literature. As a way to represent the free existence of human beings, literature can break through all kinds of restrictions in reality and achieve transcendence of the spiritual world. Of course, there are many ways to transcend, but the most fundamental and meaningful one is qualitative intervention. Only in this way can literature become the guardian of human value and the eternal sustenance of spirit. In this lecture, we are fortunate to invite Professor Wang Yonghao from the Chinese Department of Fudan University to tell us about the contemporary significance and value of literature.

Shanghai │ Fudan Two Generations of Philosophic Princes Talk on the Same Stage —— Wang Defeng and Yu Zhejun with Philosophic Thinking and Harmony of the Times

Time:May 28th (Sunday) 14:00-17:00

Location:American Studies Center of Fudan University, No.680 Guoquan Road, Yangpu District

Guest:Wang Defeng (Dean of Renzhong College of Fudan University, Professor and Doctoral Supervisor of School of Philosophy of Fudan University) and Yu Zhejun (Associate Professor of School of Philosophy of Fudan University)

The word philosophy consists of two words in ancient Greek, Philia is love and Sophia is wisdom. Philosophy is different from the thinking of the wise: the wise should grasp the truth and the only standard answer; Philia in philosophy means a kind of love, which is not that love ends when a person confesses to be together, but that there is love every day and you can make progress every day. Fudan humanistic wisdom class strongly invites Wang Defeng and Yu Zhejun, two generations of philosophy princes, to have a dialogue on the same stage, because they love wisdom and integrate philosophical thinking, bringing philosophical thinking with the times. On May 28th, two generations of philosophy princes, an ideological feast.

Shanghai │ Home and Light: Appreciation of apichatpong weerasethakul’s lectures and short films.

Time:May 28th (Sunday) 14:00-16:00

Location:Small theater on the third floor of Shanghai Museum of Contemporary Art, No.200 Huayuangang Road, Huangpu District

Speaker:Apichatpong weerasethakul (director, artist)

Apichatpong weerasethakul is regarded as one of the most original voices in contemporary movies. His first six feature films, short films and installations have won him an international official reputation and numerous awards, including the Palme d ‘Or at Cannes Film Festival in 2010 ("Uncle Boomi Who Can Call Past Lives"). In "Home and Light", his first public lecture in Shanghai, he will introduce his hometown in the northeast of Thailand and the connection between his works and the scenery of his hometown.

Guangzhou │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │

Time:May 31st (Wednesday) 19:30-21:30

Location:Atrium on the first floor of Tianhui Plaza, No.222 Xingmin Road, Tianhe District

Guest:Huang Zhizhong (founder and course director of Miguo Culture) and Victor Gu Chian Peow (founder and CEO of Miguo Culture)

Of all the factors needed for success, compared with birth, opportunity, energy, intelligence and will, what we can control most is actually the little thing of "speaking". "Ear" is influenced by "eye", and the wisdom of language will be with you for life. They are "one of the most talkative people in the Chinese language circle" and will teach "five-dimensional" speech skills on the spot! How to stand out in the interview? How to refuse to pester and beat? After years of hard work, the salary increase is very small. How can I ask my boss for a raise? In order to "feel the pulse" for you at the scene and cure the disease that you can’t talk.

Chengdu │ Xiao Quan’s beautiful woman under the lens.

Time:May 27th (Saturday) 15:30-17:30

Location:LG223 Yanjiyou Bookstore, IFS International Finance Center, No.1, Section 3, Hongxing Road, Jinjiang District

Guest:Qin Xiaoyu (poet), Han Songluo (writer) and Xiao Chenggang (director).

Artists in China should have pictures that touch themselves and others. The best people in China, like photographer Xiao Quan, witnessed an era and fixed an era. He took the best photos in his life. Xiao Quan supports all beings with his own pictures. On May 27th, I talked with three guests about the beautiful woman in Xiao Quan’s lens.

Chengdu Yi Poetry and Folklore

Time:May 27th (Saturday) 19:00-21:00.

Location:No.8 Zhongshamao Street, Jinjiang District, No.68-70 Chengdu Yuanyang Taikooli

Guest:Mark bender (Professor of Ohio State University) and Akuwu (Poet and Scholar).

On the evening of May 27th, Professor mark bender made a speech and exchanged ideas with Yi poets such as Akuwuwu and Jimu Langge. From the perspective of American scholars, Professor Baender will comment on the characteristics and achievements of Yi poets’ native language poetry creation, and compare Yi poetry with relevant American literary phenomena, so as to interpret the contribution of Akuwuwu and other poets’ works to human cultural heritage. Yi poets, such as Akuwuwu and Jimulungge, will recite their poems in Chinese and Yi language, and tell their creative experience and their understanding and feelings about their national culture. The event also invited Yi folk artists and Yi college students to perform Yi music and Yi epic.

Chengdu │ Read "Breathe" chengdu railway station on the sauce script.

Time:May 29th (Monday) from 14: 00 to 16: 30.

Location:Kaide Tianfu 4F Yanjiyou Bookstore, No.388 Tianren Road, High-tech Zone

Guest:Ah Bing (voice actor), Tut Harmon (voice actor)

This is a play about anxiety of modern people. A female doctor, an independent musician, a discussion about whether to have children. Can they be regarded as "real" good people by watching documentaries, reading serious literature and paying attention to ecology and environment? In order not to make this already riddled earth worse, in order not to bind your future, my child, this unknown individual should not come into this world. When they are overturned by fate, how will they put their vulnerability and anxiety? On May 29th, let’s listen to the answers of two guests.

Chengdu │ "Mother tongue: I love being a mother" Chengdu sharing meeting

Time:May 29th (Monday) 14:30-17:00.

Location:LG223 Yanjiyou Bookstore, No.1 International Finance Center, Section 3, Hongxing Road, Jinjiang District

Guest:Ning Yuan (founder of "Far Sun Room"), Guo Yi (media person), YOLI (teacher, founder of "Half Painting Classroom"), Maruko (photographer), Xu Lilu (university teacher)

Ning Yuan, a "far-away sun room", Guo Yi, a "super mom", YOLI, a "half-painting class", Maruko, and Xu Lilu, a university teacher, all talked about the concept of women’s self-growth after becoming mothers: training themselves is more important than training children. Be an interesting mother before raising an interesting child. We don’t want to be mothers who only revolve around children. We are people who are obsessed with making ourselves and our children better off.

Chengdu │ Jiao Yuan: the cangue of gold-drama sharing of The Golden Lock

Time:May 29th (Monday) 16:00-17:30.

Location:No.8 Zhongshamao Street, Jinjiang District, No.68-70 Chengdu Yuanyang Taikooli

Guest:Jiao Yuan (stage actor), Xie Liheng (reporter) and Jing Li (drama producer and screenwriter).

Jiao Yuan once said: "The greatest enjoyment for me as an actor is’ no drama’. Is to enjoy the feeling of’ difficult to play’, that’s how I abuse myself! It doesn’t hurt, it doesn’t break my heart, and I’m not willing to play. " In the rehearsal process of The Golden Lock, in order to capture the inner distortion of Cao Qiqiao, a middle-aged smoker, Jiao Yuan insisted on wearing "little shoes" and "foot-binding", and his feet were shaking, and finally he had Cao Qiqiao’s body language of shrugging his shoulders and shaking his hands. Cao Qiqiao, a repressed woman who dares to love and hate, finally twisted into a hysterical life process, which was vividly interpreted by Jiao Yuan with her solid performance skills and powerful stage energy. On May 29th, I listened to Jiao Yuan share this drama full of desire and tragedy, as well as her stage story.

Shenzhen │ Silence is so deafening: Appreciation Meeting of Wild Great Wall Zhu Zhu Album

Time:May 26th (Friday) 20:00-21:30.

Location:1-12 Feidi Bookstore, 6th Floor, Building 423, Baguasan Road, Futian District

Guest:Zhu Zhu (poet), Jiang Hao (graphic designer, poet)

Zhu Zhu, born in Yangzhou, Jiangsu Province in September 1969, is the author of poems, such as Sailing to Another Planet, Salt on the Hay, Smoke, Essays, Dizzy, Empty City, etc. Jiang Hao, born in 1971, is now a graphic designer. He has written essays Fragment of Fear, poetry anthology Rhetoric, Comedy (Paper space, 2009), Seeking Fish from the Edge of Wood, Materialism, Summer, etc. His poems have been translated into English, German, French and Korean. On the evening of May 26th, I listened to how two poets talked about their poems with the Wild Great Wall Zhu Zhu Album as the starting point.

Shenzhen │ Schema Representation: Neo-rationalism Metaphysical Painting School

Time:May 26th (Friday) 20:00-22:00.

Location:Room 502, East of Building B3, oct-loft North District, No.4 Wenchang South Street, Nanshan District.

Speaker:Wei Chunyu (Dean, School of Architecture, Hunan University)

In this lecture, Mr. Wei Chunyu will discuss the formation and communication of architectural thinking on the basis of Schema Theory, and lead to the reflection of schema reproduction: by revealing the correlation between Metaphysical Painting and Neo-rationalism advocated by Aldo Rossi, This paper analyzes and compares the psychological schemata hidden behind them, and combines with the regional practice of local studios to interpret and reproduce them through works, so that the architecture is endowed with certain characteristics, so as to shape a relatively quiet and simple place spirit to counter the collage, mobile and fast-food social picture and culture.

Shenzhen │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ │ ─ │ │ │ 94747

Time:May 27th (Saturday) 15:00-17:00

Location:Lecture Hall, 2nd Floor, Guan Shanyue Art Museum, No.6026 Hongli Road, Futian District

Speaker:Liu Kexiang (writer, TV host)

The Pearl River Delta, where rivers and seas meet and river networks crisscross, has the unique features of a southern water town. Its green color is colorful and complicated, and its species are rich and diverse, which is completely different from other regions. But in the past, eco-tourism and traditional landscape painting were rarely used for analysis. Nowadays, the environmental pollution is serious, and the cultural relics in rural areas disappear rapidly. Through a higher perspective, we may be able to see another level of scenery by comparing the aesthetics of different regions. Liu Kexiang often travels around, goes deep into rural fields and traditional markets, and accumulates many unique observations. In this lecture, he will share stories from several different regions, and provide some life cases based on his own investigation and experience in different places and natural history, as an aesthetic comb.

Shenzhen │ How do we read the classics today —— China in the Classics Shenzhen Salon

Time:May 27th (Saturday) 19:00-21:00.

Location:Shenzhen Central Book City, No.2014 Fuzhongyi Road, Futian District

Guest:Yang Zhao (writer, literary critic), Ma Jiahui (media person, columnist)

This series of books is Yang Zhao’s selected reading and reading guide of China’s traditional cultural classics. Through the word-for-word interpretation of some chapters of ten classics, the classics are restored to specific historical situations and historical contexts, showing hundred schools of thought’s response to realistic changes in the pre-Qin era, and sketching the personal image and personality of the representative figures of the school and their practical activities; At the same time, through restoration, today’s readers can appreciate the unique charm of the thoughts and spirit of the times displayed by the classics, which not only stimulates personal thinking because of the differences between ancient and modern times, but also empathizes with them because of the similarities between ancient and modern times, and draws on the great wisdom of ancient sages in coping with life. On May 27th, teachers Yang Zhao and Ma Jiahui, famous writers, will visit Shenzhen Central Book City to interpret traditional cultural classics and explore China in the classics.

Shenzhen │ "Walker" Sisyphus Bookstore Readers Meeting

Time:May 28th (Sunday) 14:00-16:00

Location:Sisif Bookstore, 4th Floor, Vientiane City, China Resources Center, No.1881 Baoan South Road, Luohu District

Speaker:Six-year-old children (actors)

A six-year-old boy, whose real name is Zhang Jinlai, was born in Shanghai on April 12th, 1959. In 1982, he starred in the 25-episode TV series The Journey to the West, and won the Golden Eagle Award for Best Actor and many other honors. In 1998, with the role of the Monkey King in the sequel to Journey to the West, he won the National Top Ten Outstanding Actors Award in 2000. In this sharing session, six-year-old children will bring their new work "Walker" to share with you how to laugh at the eighty-one difficulties in life.

Hangzhou │ Let’s talk about Children’s Favorite Folk Stories.

Time:May 28th (Sunday) 15:00-17:00.

Location:No.32 Beishan Road, Xihu District

Guest:Mao Xiaoqing (editor-in-chief of Shan Hai Jing magazine), Sun Yinong (mental health education expert), Zheng Xiaolin (literary critic), Wang Libo (deputy editor-in-chief of Zhejiang People’s Publishing House) and Sun Jianjiang (scholar, writer and publisher).

In the Internet age, people talk about all the gossip of Trump, but they don’t know the neighbors they meet every day. For example, our children know that Harry Potter has to go through platform 9 and 3/4 of King’s Cross Station to go to the magic school, but they may not know that there is a road of Tang poetry in Zhejiang where a poet left more than 1,500 poems. What is the deep-rooted good story of China? From ancient times to the present. Children’s Day is coming. Let’s relive the beauty of childhood stories and be children who love to dream!

Xi ‘an │ Peony and Cherry Blossoms: Literary Collision in the Journey Through

Time:May 28th (Sunday) 15:00-17:00.

Location:Northwest corner Huike Pavilion at the intersection of Xinsi Road and Keji Road in Yanta District

Guest:Liu Ning (writer), Yan Lizhong (reporter), Tucki (travel writer)

Xi ‘an, an ancient capital, as a gathering place of China’s long history and culture, has its unique urban style and charm; Japan, which is not far from us, is also deeply influenced by the culture of the Tang Dynasty and has developed its own characteristics in cultural communication. The two cities show their cultural meanings in different contexts with their own scenery. The development of contemporary means of transportation has made Mu Xin’s so-called "slow in the past" out of reach and gradually like a myth. In an era when crossing borders is so simple, how many people can calm down, slow down, and cook a thought with a fine view? Liu Ning, a writer who has traveled to Japan for many years, Tucki, a professional traveler, and Yan Lizhong, a professional reporter who has traveled all over the world, will gather in Xi ‘an to build a dialogue with you from history to the present.

Xi ‘an │ Interesting Talk about the Three Kingdoms, and Look at Sima —— Lecture by Zhang Chaoju, the best-selling author of history

Time:May 28th (Sunday) 15:00-17:00.

Location:Jindi Plaza, No.999 Qujiangchi East Road, Yanta District

Speaker:Zhang Chaoju (writer and translator)

With the theme of "Interesting Talk about the History of the Three Kingdoms", the author Zhang Chaoju vividly explained the stories of three generations of Sima Yi, Si Mazhao and Sima Yan during the Three Kingdoms period, and interpreted the rise and fall of Sima Jia from a different perspective. Everyone in modern society wants to pursue success, but success is not so easy to get. We can find a shortcut to our success from the experience of the ancients, invite readers to participate in the discussion and cause thinking.

Nanjing │ Things and Poetry in the Southern Hemisphere

Time:May 27th (Saturday) 14:00-15:30

Location:Pioneer bookstore, No.173 Guangzhou Road, Gulou District

Speaker:Cai Tianxin (Professor and Doctoral Supervisor, School of Mathematics, Zhejiang University)

Cai Tianxin visited Latin America six times and learned Spanish. Six visits to Africa, including East, West, North, South and Central Africa; I have also visited Australia and Java … In this sharing session, we will follow the author’s steps to experience a magical adventure, appreciate the grandeur of the Andes, enjoy the beautiful calm of Lake Titicaca, visit the blue Mediterranean scenery and climb Mount Kilimanjaro, the top of Africa. In addition, we will get to know the singing and dancing peoples in Latin America, explore the mystery of primitive tribes in Africa, understand the literary and artistic world in Latin America, and experience the historical anecdotes and customs of these two southern hemisphere continents. I believe this will be a wonderful journey that we have never experienced before.

Nanjing flies to the other side of the world: Zhao Bo book sharing signing ceremony

Time:May 27th (Saturday) 19:00-20:30.

Location:Pioneer bookstore, No.173 Guangzhou Road, Gulou District

Guest:Zhao Bo (writer), Lola (writer), Park Ermin.

From Zhao Bo’s words, the unique style of female writers is warm, romantic and charming, and has a mature, fashionable, emotional and positive intellectual reader community in many big cities. Zhao Bo is like a rare observer. In Europe, in China, on the way from Europe to China or China to Europe, countless women fall into the same story. The difference is that many women choose or are forced to choose silence, while Zhao Bo takes the stage to speak. On May 27th, we went to see how it led readers to travel through more than ten cities such as Paris, Heidelberg, Florence, Milan, Venice, Rome and Amsterdam, and finally returned to Paris for an uncertain love.

Nanjing │ Elaborate on the Gods and Beasts on Ancient Instruments

Time:May 28th (Sunday) 13:30-15:30

Location:No.58 Fengyousi Road, Qinhuai District

Speaker:Crazy students in the Six Dynasties (Ph.D., Asian Department of Nanjing University)

Among our glorious civilization, among the treasures left by our ancestors, there are countless oldest totems, introducing different times, nationalities and identities. What kind of elements are they and what role do they play in ancient sacrifices? What kind of changes and integrations have been made to the patterns? What does it mean that different beasts exist in different positions in the tomb? The first lecture of God Beast, the first veil to uncover this Millennium secret.

Nanjing │ When Bai Xianyong meets Cao Xueqin: A Cross-time Dialogue between Two Literary Sons

Time:May 30th (Tuesday) from 15: 00 to 18: 00, May 31st (Wednesday) from 18: 30 to 20: 00.

Location:Pioneer bookstore, No.173 Guangzhou Road, Gulou District

Speaker:Bai Xianyong (writer)

Bai Xianyong came to Nanjing again. He said that A Dream of Red Mansions is his literary bible and an encyclopedia of writing. So we must come to Jinling, a city closely related to the fate of Cao Xueqin’s family, where the story of A Dream of Red Mansions took place. This activity is also the first new book meeting of Bai Xianyong detailing A Dream of Red Mansions and A Dream of Red Mansions (Cheng Yi’s school notes). On this Dragon Boat Festival, come and listen to Mr. Bai Xianyong’s experience in reading A Dream of Red Mansions in recent decades, and also talk about A Dream of Red Mansions in your heart.

Changsha │ Yellow Light "Relatives on the Earth" New Book Sharing Meeting

Time:May 27th (Saturday) 14:30-16:30

Location:Zhijian Bookstore, No.270 Jianxiang North Road, Kaifu District

Guest:Huang Deng (writer), Shen Nian (writer) and Mars (member of Hunan Writers Association)

Endless hometown, endless countryside, Huang Deng, the author of "Relatives on the Earth", returned to his hometown, and discussed an old question with writers Shen Nian and Mars from the same place on their different creative experiences: How many ways to write about hometown? This seems to be an unsolved problem, and the writing of hometown is only related to the differences of writers. But today’s writing about hometown is bound to be related to the writer’s understanding of the times in the face of the background of China in the transition period. On May 27th, three writers will share with you how they write about their hometown.

Changsha │ Hunan Elite and Modern China

Time:May 27th (Saturday) 19:30-21:30

Location:Desiqin City Plaza Desiqin Bookstore, No.18 Xiangfu Middle Road, Yuhua District

Guest:Luo Hong (writer) and Xu Shunfu (professor of Hunan Provincial Party School)

Huxiang culture has a long history and is profound, which is a unique and important vein of Chinese culture. Especially since modern times, a group of heroes of Sanxiang have written brilliant historical chapters with their literary style and martial arts. The Spirit of Hunan People examines the formation conditions of modern Hunan political elite groups from the social background of the late Qing Dynasty, the local social environment and the folk characteristics of Hunan, the unique ideological resources of Hunan, the ideological inheritance of Huxiang studies and Wang Fuzhi, and the educational cradle role of Yuelu Academy, a thousand-year-old institution of Hunan, and analyzes the group characteristics, cultural contributions and cultural influence of three generations of Hunan political heroes. The reasons for the emergence of Huxiang elites in modern times and the lack of reflection on Huxiang culture in the new period will be discussed with friends from all walks of life at this sharing meeting.

Changsha │ Personality and Consensus —— Historical Figures and Historical Changes

Time:May 28th (Sunday) 14:30-16:30

Location:Reading Garden, 4th Floor, Hunan Book City, No.76, Section 2, Furong Middle Road, Furong District

Guest:Ma Yong (researcher, Institute of Modern History, China Academy of Social Sciences) and Meng Ze (professor, Department of Comparative Literature, School of Foreign Languages, Central South University)

Looking back on the long river of history, there are similarities between dynasties, from rise to decline, from awakening to self-help, as if history is repeating itself. In the historical imprint of the rise and fall, there are some people who are informal and willful, and are often pointed out by the world. We call them "crazy people", such as the seven sages of bamboo forest headed by Ji Kang, Li Bai of I am the madman of the Chu country and who sang a mad song disputing Confucius, and Zhang Taiyan, the first man of the Republic of China … They not only have narcissistic, lofty and arrogant personalities, but also seek consensus with the times and others. Behind the shocking remarks and wanton behaviors, they can still emerge from the mud without being stained, and face difficulties. On May 28th, Ma Yong and Meng Ze, famous scholars, visited the reading garden of Hunan Book City to talk about historical figures and historical changes.

Changsha │ Wang Yuewen’s First Life Essays Collection "No Violation" New Book Conference

Time:May 28th (Sunday) 14:30-17:00.

Location:Lecture Hall, L2 Floor, Meixi Academy, No.1099 Fenglinsan Road, Yuelu District

Speaker:Wang Yuewen (writer)

If life is a big river, we were born on this shore and marched to the end, where will the other side of the spirit be? How will it arrive? This is not an autobiography, but it comprehensively recounts his struggle from a small town youth to a literary lover, from a civil servant to a literary master; This is not a philosophical reading, but it condensed his thoughts on the unity of material reality and the other world, flesh and soul; This is not chicken soup for the soul, but it is full of life wisdom that the more lively he is, the more he pursues a clear and peaceful life. In this sharing session, Wang Yuewen will talk about everything, laugh and curse, and also give readers a frank confession of life: people should be true to themselves and strive for no violation.

The Development Trend and Core Value of Memorial Museums in Fuzhou

Time:May 27th (Saturday) 15:00.

Location:Lin Zexu Memorial Hall, No.16 Macau Road, Gulou District

Speaker:Yang Weidong (Director of Fujian Revolutionary History Memorial Hall)

May 18th this year is the 41st International Museum Day. At present, the cause of museums is showing a thriving scene. How should museums better move from cultural temples to people’s lives? This lecture will take you back to past lives of Chinese and foreign museums, understand the development status of Chinese museums, and discuss the characteristics, display methods, core values and development trends of memorial museums.

CCTV News:On March 8, a second-grade girl from Quzhou City, Zhejiang Province wrote a composition to her mother: "My mother is a policeman. She is very beautiful and brave. Yesterday morning, I found my mother disappeared. My grandmother told me that Kaihua had an epidemic and my mother went to Kaihua to fight the epidemic. I hope my mother will beat ‘ Virus ’ 。”

Lei Lei, a policeman, told the CCTV reporter that she and her husband are both policemen. They are a special family with two policemen, and both of them often work overtime. The two daughters are very sensible and always support their work. In their eyes, the police are heroes. Whenever they say they want to work overtime, the daughters will say, "OK, then let’s sleep with grandma."

After receiving reinforcements at 11: 00 pm on March 6, Lei Lei, a policeman, didn’t have time to say goodbye to his sleeping daughters. He hurriedly called his grandmother to help take care of the children and went to the front line to fight the epidemic overnight. After arriving in Kaihua, Lei Lei, a policeman, started the "continuous rotation" mode, cleaning and distributing protective equipment every day, and arranging meals for the frontline civilian auxiliary police. In the meantime, because she was so tired, she fell asleep briefly on the lounge chair in the duty room of the lobby at 1 am on March 7 … …

"Because I just learned to ride a bike, and now my new bike has arrived, but my mother is not here. I really want to see my mother." Seeing the composition written by the eldest daughter, Lei Lei, a policeman, said that she took her two daughters out to play last Saturday. They used other children’s bicycles to learn to ride, so she bought a car for the children at that time, and now the car has arrived home. "I hope that the epidemic can end soon. Now it is spring outside, which is very suitable for taking children out for cycling."

On the morning of December 18th, the first meeting of the second member congress of Tongji University Alumni Association and the first meeting of the second Council were held in Yifu Building, siping road Campus. Fang Shouen, Party Secretary of Tongji University, Chen Jie, President, Wu Jiang, former Executive Vice President and President of the First Council of Alumni Association, Feng Shenhong, Executive Deputy Secretary of Party Committee, Peng Zhenwei, Vice President and Executive Vice President of Alumni Association, Lei Xinghui and Tong Xiaohua attended the meeting. The meeting was presided over by Lei Xinghui.

The meeting was held online and offline, with 116 heads of alumni organizations from local, industry/interest and colleges, representatives of alumni in Shanghai, heads of school functional departments, and representatives of winners of "Tongji University pursues outstanding alumni" attending the meeting.

The meeting heard the Report on the Work of the First Board of Directors of Tongji University Alumni Association and the Report on the Work of the First Supervisor of Tongji University Alumni Association, and deliberated and adopted the amendments to the Articles of Association of Tongji University Alumni Association and the Measures for the Administration of the Logo of Tongji University Alumni Association. The meeting elected 104 directors of the second Council of Tongji University Alumni Association, and elected Fang Shouen as president, Lei Xinghui as executive vice president and legal representative, 15 alumni including Wang Yueming as vice president and Lu Yingnan as secretary general. At the meeting, five supervisors of the second Board of Supervisors of Tongji University Alumni Association were elected, and Ji Jianqing was elected as the supervisor.

On behalf of the school, Fang Shouen expressed his heartfelt thanks to the alumni who have long cared for and supported the work of his alma mater and the members of the first board of directors for their hard work, and said that together with the directors of the second alumni association, he would inherit good experiences and good practices, study new ideas and new measures, serve alumni well, promote the construction of the alumni association, run this great relay and live up to everyone’s trust and support. In his speech, he pointed out that alumni should serve alumni well and strive to become a "booster" and a "gas station" to help alumni grow and succeed in their careers; We should serve our alma mater well and strive to become an indispensable and important force for its development; We should serve the society well and strive to fulfill the solemn commitment of Tongji people to serve the society. Looking forward to the work of the new board of directors, he said that on the new journey of the 14th Five-Year Plan, the Alumni Association will adhere to the guidance of Party building, further promote the modernization of corporate governance capacity, fully support the lifelong development of alumni, serve the new round of "double-class" construction of the school with higher quality, actively assume social responsibilities, and build a first-class Alumni Association with Tongji characteristics that is compatible with world-class universities with China characteristics.

Chen Jie gave an introduction to alumni’s recent work, including his understanding of the construction of first-class universities, the recent development results of the school and the blueprint for future development. He said that Tongji University should be a participant in urban development and provide support for Shanghai’s sustainable economic and social development; Be a climber of scientific and technological innovation and set a benchmark for the high-quality development of national science and education; Be a practitioner of Lide Shuren and contribute to the Chinese nation’s great rejuvenation of the Chinese dream.

At the meeting, a flag-raising ceremony for the newly established alumni organization and an award ceremony for outstanding alumni representatives were also held. Fang Shouen awarded the flag to the College of Art and Media, the College of Mechanical and Energy Engineering and the Law School of Tongji University Alumni Association, and Chen Jie awarded the "Outstanding Alumni of Tongji University of the Year" award to two alumni representatives, Huang Zhiming and Zhang Chen.

Subsequently, the first meeting of the second standing Council and the board of supervisors of Tongji University Alumni Association was held. At the meeting, discussions and exchanges were held around the work of the new Standing Council and the Board of Supervisors.

In the afternoon, in the seminar on alumni work, the participants held a heated discussion on topics such as "giving full play to the strength of alumni and participating in the work of Lide Shuren Center in the school", "strengthening the linkage of inter-regional alumni organizations to help regional economic development" and "standardized governance and sustainable development of alumni organizations", and put forward opinions and suggestions.

On the same day, Wujiang visited the 9th issue of "Tongji Alumni Lifelong Learning Platform Starry Lecture Hall" with the theme of "Urban Organic Renewal and Fine Management". He fully analyzed the essence, characteristics, key points and the whole process of urban organic renewal from an academic perspective, and expounded how to carry out refined management from the aspects of planning and design, basic information, engineering technology and management mechanism from a practical perspective to ensure the effective implementation of urban organic renewal. The report was also broadcast live through the official live broadcast platform of Tongji University and the lifelong learning platform of alumni.

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Special feature of 1905 film network　Last week, the mainland box office closed at 708 million yuan, and in the first week of the new film, there were countless circles of powder, which attracted attention with the theme of "telecom fraud" which was very close to life and only won 10 million box office; The heat has not diminished, and it has once again topped the list, ranking fourth with a stable trend; Two films were on the list by showing surprises in advance.

From December 4 to December 10, there were 2.01 million screenings, and the number of people watching the movie was about 22.05 million.

Paddington Bear 2 broke through 100 million yuan in the first week, but it didn’t end the "dream-seeking" championship.

Stills of Paddington Bear 2 movie

Paddington Bear 2, a Xiong Haizi from Britain, officially landed in the mainland cinema last Friday, earning 22.49% of the box office on the first day of its release with 24.95% of the films. Since then, the film has maintained a single-day film release rate of more than 20%, and the box office trend has risen steadily, successfully breaking through the 100 million yuan mark in the first week. At present, the film’s Douban score is 8.4, which not only does not fall into the "sequel cycle" word-of-mouth transcendence (Douban score is 7.6), but also easily surpasses the previous film’s total box office in the mainland in 2015 (99.89 million yuan) to achieve a series of new highs.

The significance of popularizing the law of "Huge Call" is higher than the market value.

"Huge Call" movie stills

Directed by Peng Shun and starring Cheney Chen, Joseph Chang and Kwai Lun Mei, The Huge Call was officially released last Friday. The film was based on a real telecom fraud case filed by the Ministry of Public Security. As the first anti-telecom fraud film in China, the film attracted great attention as soon as it was released. On the first day of the film’s release, it ranked third in the box office list with 14.56% of the films, and many moviegoers admitted that this film was "the most suitable movie for the elders at home".

The Mystery of Beloved Van Gogh Starry Sky opens a new chapter in art films.

Film stills of The Mystery of Beloved Van Gogh Starry Sky

Neither biographical film nor animated film is the most mainstream film type in the mainland film market, but last week, a film combining the two types, The Mystery of Beloved Van Gogh Starry Sky, landed on the national big screen. This film is the world’s first animated feature film in oil painting style, which reveals the mystery of Van Gogh’s death in a "painting" way. On the first day of the film’s release, the release rate was only 16%, which rose to 24.15% after word-of-mouth fermentation. Among many blockbusters, the film’s first week box office closed at nearly 30 million yuan, and its performance was excellent in this type of film. Throughout this year’s mainland film market, many small-scale films have staged a counterattack battle, which not only represents the increasingly diversified development of the mainland film market, but also the active choice of films by mainland moviegoers.

"Journey to the Dream Ring" won the first place in the week, and the box office trend was stable and orderly.

Film stills of "Journey to the Dream Ring"

Pixar’s first mainland "explosion" "Journey to the Dream Ring" entered the third week of release, and the box office trend was still good. The total box office exceeded 800 million yuan, winning the box office championship for two weeks and winning the box office championship for 15 days in a row. Even the release of Paddington Bear 2, which wanted to compete with it, failed to pull it off the championship. At present, the single-day arrangement of "Journey to the Dream Ring" is still around 30%. This week will be a crucial week for the film to break through 1 billion yuan on the eve of the upcoming Lunar New Year file.

"Fanghua" and "Fanghua" are shown ahead of schedule, and the New Year’s Eve craze is started in advance.

Film stills of "Fanghua"

Last weekend, the two films "Fanghua" and "daoist magic" were screened in advance, and both of them earned more than 10 million box office, and they were ranked third and fourth in the box office list on Saturday (December 9), and both of them reached nearly 50% attendance rate with only 3% single-day filming. The popularity and expectation of the two films can be seen. On the one hand, Fanghua finally met the audience after "bumps"

Daoist magic movie stills.

This week, it officially entered the New Year’s Eve, and domestic blockbusters were shown in a concentrated way. The debut of two blockbusters, Fanghua and daoist magic, is bound to set off the first wave of climax of the year-end festival in the mainland film market. The imported film "Only Miao" strives to survive in the cracks, and whether the French humorous "Christmas Dinner" can stand out from the encirclement needs to be tested by the market. In addition, there are other films that intend to share a piece of the cake in the early stage of the New Year’s Eve. Let’s wait and see who can reach the peak!

1905 Film Data College

Writer: phoenix de tears

　　Since the beginning of this year, under the strong leadership of the Municipal Party Committee and the Municipal Government, Guiyang Gui ‘an’s agricultural and rural system has fully implemented the central, provincial and municipal decision-making arrangements on "agriculture, rural areas and farmers", taking the action of "strengthening the province" as the starting point and unswervingly "strengthening the agriculture, rural areas and farmers" in accordance with the working idea of "555443", making contributions to writing a new chapter in the practice of Chinese modernization Guiyang Gui ‘an.

　　Happy harvest, stable food security "big rice bowl"

　　Keep the bottom line and lay a solid foundation. Strictly implement the responsibility of the party and the government for food safety, focus on what to plant, who will plant it, how to plant it, and how to plant it, keep a close eye on the "two stability, two expansion and two lifting", and carry out the "six major projects to improve the yield of grain and oil" in depth, realizing the spring sowing with full load and planting, achieving 1.365 million mu of grain, 427,900 tons of output, 113,000 mu of soybeans and 469,200 mu of oil.

　　Push the demonstration and break the record. We will further promote the strategic deployment of "five demonstrations" in superior varieties, agricultural mechanization, organizational methods, reform and innovation, and demonstration of actual results, and complete 300,000 mu of responsible fields in cities, counties and townships, and a modern agricultural demonstration field in Qianmu dam area of Longbao Village, Gaofeng Town, Gui’ an New District, creating a new record of high yield of high-quality rice with self-bred varieties in Guiyang at high altitude for the first time.

　　Take more measures to help harvest. The demonstration of soybean-corn banded compound planting increased by 30,000 mu, realizing "no reduction in corn production, more beans in one season". Support cooperatives and other entities to expand the scale of grain planting, and develop various forms of socialized agricultural machinery service models such as "full mechanization+comprehensive farming", "joint farming and joint planting" and "full custody" to boost large-scale grain production. A total of 2,819.26 mu of abandoned land was rehabilitated, accounting for 100% of the target task.

　　Improve quality and increase efficiency, and carry stability to the "vegetable basket" of agricultural products

　　Carry the "vegetable basket". The vegetable planting area was 1.556 million mu (up 0.47% year-on-year), and the output was 2.556 million tons (up 3.74% year-on-year). The planting area of edible fungi was 24,000 mu (up 10.17% year-on-year), and the output was 84,000 tons (down 1.74% year-on-year). The planting area of edible fungi was 240 million sticks (10,000 mu), and the output reached 84,000 tons, achieving an output value of 1.14 billion yuan.

　　Reinforce the "big pigsty". A total of 851,900 pigs were slaughtered, 3 new core pig supply farms and 10 family farms were built, and the new pig production capacity was 50,000; Guide the upgrading and capacity expansion of 50 small and medium-sized pig farms, with the capacity expansion reaching 30,000 heads; Transform and upgrade 20 family pastures and stabilize the production capacity of 20,000 pigs.

　　Make a "chicken cage". A total of 23.243 million broilers were slaughtered, and 25 "village collective" breeding demonstration sites were built, with an additional enclosure area of 125,000 square meters, 475,000 square meters newly built or rebuilt by farmers, 2 broiler slaughtering and processing plants and 1 prefabricated food processing plant.

　　Build a "fish pond". Eco-fishery completed 4,292 tons of aquatic products, up by 17.95% year-on-year, and built 24 demonstration bases of rice and fishery comprehensive breeding, with a demonstration area of 5,069 mu. In 2023, seven projects with the target of increasing the output of aquatic products by 1 million Jin have all been put into production, and the proliferation and release of fishery have been promoted in an orderly manner, with more than 2 million seedlings of green grass, silver carp and bighead carp.

　　Leading by Party Building, Pushing Business Subjects to Break New Path

　　Mixed system activates rural development. The joint-stock economic cooperatives in 996 administrative villages in Gui ‘an continued to grow and develop, with a total of 260 million yuan in operational income in half a year, a year-on-year increase of 2.1%. Among them, the development of 50 "1+1" pilot villages was steadily advanced, and 27 village mixed-ownership companies realized more than 14.8 million yuan of new operational income, which led to an average collective income increase of 296,000 yuan. 63 weak villages in operational income have achieved remarkable efficiency gains. In the first half of the year, the accumulated operational income reached 3.18 million yuan, which exceeded the total income of the previous year by more than 210,000 yuan, and 18 weak villages were listed ahead of schedule.

　　Demonstration leads to play a leading role. Since the beginning of this year, the city has carried out six training sessions for cadres, trained 367 agricultural technology cadres at all levels and types, and recommended 50 outstanding students to participate in the "Touyan" project for provincial rural industry revitalization leaders. There are 28 new leading agricultural enterprises at the municipal level, with a total of 188 leading agricultural enterprises above the municipal level. Two enterprises were recommended to participate in the evaluation of national leading agricultural enterprises and passed the preliminary evaluation at the provincial level, and 14 agricultural enterprises were selected into the cultivation list of key leading enterprises in large-scale agricultural industrialization in the province.

　　Strengthen overall planning and increase financial support. Standardize the cultivation and expansion of 72 farmers’ professional cooperatives, recommend five districts and counties such as Xifeng County to be selected as the central financial farmers’ cooperative project in 2023, and recommend two cooperatives to be selected as typical cases of national agricultural socialization service. Co-ordinate arrangements for municipal funds of 150 million yuan to support 148 business entities; Strive for provincial policy agricultural insurance premium subsidy funds of 47 million yuan, benefiting 115 agricultural enterprises and 24 farmers’ professional cooperatives.

　　Driven by innovation, build the "core" highland of seed industry cluster

　　Strong chain. Taking "superior species" as the starting point, focusing on the eight major industries of grain, oil, vegetables, edible fungi, fruits, pigs, broilers, aquatic products and Chinese herbal medicines, focusing on six key links of "protection, breeding, selection, inspection and promotion", we will strive to build an ecological closed loop of the whole industry chain of seed industry and basically complete the goal of "strengthening agriculture, rural areas and farmers".

　　Strong variety. Released 12 main varieties of grain and oil crops in 2023, and 29 main crop varieties passed the provincial examination and approval; The seed production area of main crops reached 5000 mu, double that of last year; 1,000 provincial-level boar stations in Guizhou Guizhu have been fully built and put into operation, producing 1.1 billion vegetable seedlings and 201 million fungus sticks.

　　Strong subject. Four seed enterprises, two crop seed import and export license enterprises and one national pig core breeding farm were added, and Guiyang Seed Association was successfully established, with the total number of seed enterprises reaching 52, ranking first in the province.

　　Strong innovation. Established Guizhou Guiyang (Guanshan Lake) Modern Seed Industry Park and Yuelu Mountain Guiyang Seed Industry Innovation Center; The innovation team of the company under Zhunong Hi-Tech successfully cloned the rice dwarf gene and applied for the national invention patent. Guizhou Jinnong was selected as the key laboratory of maize biology and genetic breeding in the karst mountainous area of the Ministry of Agriculture and Rural Affairs, and made a key breakthrough in innovation and development.

　　Technology enters the door, cultivating practical and developed "new farmers"

　　Reveal the list and lead the "storage of grain in technology". A total of 1,107 agricultural technicians participated in the innovation and entrepreneurship activities, and a total of 1,214 basic demonstration service lists and 84 "opening the list" lists were declared. The city’s grain and oil basic demonstration service technology covers an area of 450,200 mu, serving 99,543 business objects (households), including 62,400 mu of soybean and corn strip compound tasks, which fully covers the demonstration responsibility projects led by the party and government; There are 2,759 service objects (households) in the list of "Revealing the List" in the city. The provincial-level high-yield competition of grain and oil crops (corn) in Dawan Village, Xiaozhaiba Town, Xifeng County, and the small-area ultra-high-yield demonstration planting field of corn in the grain and oil industry are equivalent to 1,019.9 kilograms per mu, creating a record in the history of central Guizhou Province.

　　Technology cultivation, strengthen the industrial foundation. Focus on the development of characteristic advantageous industries such as kiwifruit planting technology, edible fungi planting and tea processing, carry out in-depth on-site service of agricultural technology, and organize 43 sessions of training for rural practical talent leaders with 2366 people. Issued the "Implementation Plan of Guiyang Gui ‘an Rural Craftsman Cultivation Project in 2023", cultivated 329 rural craftsmen and recommended 40 provincial-level rural craftsmen. Further clarify the evaluation criteria and procedures for the titles of rural practical talents. This year, 1,007 rural practical talents have obtained the titles of senior agricultural technicians.

　　Talents come to the door to serve the rural revitalization. In 2023, 1,000 agricultural technicians in Gui ‘an, Guiyang were launched to help the spring ploughing production, 9 technical guidance groups went deep into the front line to carry out the package, and 1,094 agricultural technicians and more than 10,000 rural practical talents in the city carried out "sending education to the countryside and sending classes to the village". 119 graduate agricultural technology cadres guaranteed 119 administrative villages in Gui ‘an, Guiyang to carry out the "Double Hundred Flowers" project to promote the sinking of highly educated talents, services, technology and business.

　　Empowering by science and technology, being the "vanguard" of modern agriculture.

　　Strengthen the protection of fruits and vegetables. A total of 38,900 mu of 10,000 mu of high-standard vegetable supply base projects have been built, and the construction of 100,000 mu of high-standard vegetable supply base has been implemented, of which 10,422 mu of "rice+vegetable planting" has been completed and 12,060.8 tons have been harvested, and 79,290 mu of vegetables have been planted in summer and autumn, and 74,877 tons have been harvested. The fruit tree industry has built a total of 8980 mu of greenhouse strawberries, rain-proof grapes and rain-proof cherries.

　　Consolidate the meat foundation. The animal husbandry industry has built 1,598 pig farms, 33 laying hens farms, 5 broiler leading enterprises, 1,064 foster households, 2 dairy leading enterprises and 22 beef cattle farms. The fishery industry has built 40 engineering circulating water aquaculture tanks, 30 high-level ponds, 3 factory aquaculture workshops, 50 land-based steel warehouse aquaculture ponds and 30,000 square meters of cold water aquaculture ponds.

　　Promote the ability to ensure supply. Promote the construction of winter vegetable base in Luodian, aiming at improving the supply capacity of melon and fruit vegetables in Gui ‘an, Guiyang in autumn and winter, and establish a winter vegetable base of 22,800 mu in Luodian County to solve the seasonal vegetable shortage in Gui ‘an, Guiyang.

　　Going deep and practical, the effect of "five rural governance" warms people’s hearts.

　　Do a good job in the four articles of "clearing, building, managing and using" to accurately manage the house. 10,000 livable farmhouses were renovated, and 8,106 households were completed, with a completion rate of 81.06%. 1,000 idle farmhouses have been put into active use, and 740 have been completed, with a completion rate of 74%. It has completed the registration of 27,500 homesteads and the training of 1,222 rural construction craftsmen.

　　Adhere to the "three treatments" of drinking water, domestic sewage and black and odorous water, and accurately control water. Rural domestic sewage treatment in 91 administrative villages, 12 black and odorous water bodies and 14 rural water supply guarantee projects were all started.

　　Pay close attention to the "five links" of source classification, garbage delivery, collection and transportation, primary treatment and terminal disposal, and treat garbage accurately. 400 village collection and transportation points and 2 rural organic waste collaborative disposal pilot projects have all been completed.

　　Coordinate the treatment of toilets, water and water, indoor and outdoor toilets, and private toilets, and treat toilets accurately. 6,329 rural households’ toilet improvement achievements have been consolidated and upgraded, and 5,887 households have been completed; 17 new rural public toilets were all completed.

　　Focusing on the "three key points" of new marriage, simple funeral and other things, we will accurately control the wind. Upgrading and renovating 31 rural cemeteries have all started, and 14 have been completed; 15 new rural public welfare ecological cemeteries have all been started and 9 have been completed.

　　Strengthening security and promoting income through various policies to benefit farmers.

　　Grasp the financial guarantee. Clarify the classification and identification methods of various business entities, and put forward 16 policy measures such as financial fund guarantee, innovation and entrepreneurship, and infrastructure and equipment construction support. Municipal funds of 29.35 million yuan were allocated to stabilize grain and oil production, and 292 million yuan was actively sought for projects above the provincial level, such as soybean and corn strip compound planting and farmland fertility protection subsidies, which was the highest in recent years. Formulate the Guiyang Chemical Fertilizer Price Insurance Innovation Pilot Work Plan, establish a direct supply and direct sales mechanism for chemical fertilizers, and provide direct supply and direct sales for four new agricultural business entities at the price of urea not higher than 120 yuan/bag.

　　Grasp agricultural insurance. We put grain and oil insurance in the first place, and insured 242,200 mu of rice, 746,900 mu of corn, 241,000 mu of rape and 85,000 mu of potato, so as to achieve disaster insurance costs and no disaster insurance benefits. In Gui ‘an, Guiyang, 266,600 households, 153 agricultural enterprises and 57 farmers’ professional cooperatives participated in agricultural insurance, and all kinds of insurance have paid compensation of 58.69 million yuan. Through the cooperation mode of "agricultural insurance+credit", commercial banks are encouraged to launch "agricultural insurance policy pledge loan", and loans of 126.41 million yuan have been issued.

　　Grasping agricultural machinery subsidies. In the form of projects, we will continue to increase subsidies for urgently needed machines and tools, carry out the demonstration of mechanized production of 20,816 mu of rice production, complete the construction of 400 mu of provincial demonstration sites for mechanization of soybean and corn strip compound planting, and continuously improve the mechanization rate. The city has established 90 socialized agricultural machinery service organizations to achieve full coverage of agriculture-related towns and villages, with a total investment of 84,700 sets of various agricultural machinery, with an area of 1.967 million mu of mechanized farming, 162,000 mu of mechanized sowing and 251,000 mu of mechanized harvesting.

　　Grasp agricultural law enforcement. We launched a special campaign to crack down on counterfeiting of agricultural materials, dispatched 3,266 agricultural law enforcement officers (times), inspected 1,816 production and operation enterprises, and filed 105 cases of illegal agricultural activities, making the agricultural materials market safe and orderly. (Li Shu)

Due to the need of work, with the approval of the Municipal Human Resources and Social Security Bureau, the unit affiliated to the Municipal Development and Reform Commission plans to openly select (recruit) 3 staff members (see the attached table for details of each position and application conditions). The relevant specific matters are hereby announced as follows:

I. Transfer (Recruitment) Position and Plan

Loudi Development and Reform Commission has publicly selected and transferred 2 staff members and recruited 1 staff member this time. For specific job plans and requirements, please refer to the List of Public Transfer (Recruitment) Job Plans and Requirements of Institutions Affiliated to Loudi Development and Reform Commission in 2022 (Annex 1).

Second, the principle of transferring (recruiting)

(a) adhere to the selection criteria of having both ability and political integrity;

(two) adhere to the principles of openness, equality, competition and merit;

(three) adhere to the needs of the work, people and posts, pay attention to comprehensive ability and professional knowledge.

Combine knowledge with practice.

III. Qualifications for Transfer (Recruitment)

1, with good political literacy, law-abiding, moral integrity, good health;

2. Under the age of 35 (born after August 31, 1986). Those who participate in the public selection have one of the following conditions, and their age can be relaxed to below 40 years old (born after August 31, 1981): ① Full-time graduate students (inclusive) or above; ② Those who have obtained intermediate or above titles; ③ Those who have worked in the development and reform departments at or above the county level for more than 3 years.

3. Bachelor degree or above;

4, with more than two years of grassroots work experience.

5. Having worked in the current unit for more than one year and served in the current position for one year, the unit agreed to apply;

6, nearly three years of annual assessment are qualified or above (except the probation period).

7. In any of the following circumstances, you may not apply:

(1) suspected of violating the law and discipline, being examined by the relevant specialized agencies, and no conclusion has been reached;

(2) The use is affected during the period of punishment, under the influence period or expiration;

(3) Under the minimum service period;

(4) illegal entry into institutions, illegal acquisition of corresponding identities or other violations of cadre and personnel policies have not been dealt with;

(5) Persons who are listed as joint disciplinary targets for dishonesty according to law;

(6) other circumstances that are not allowed to apply for the examination as stipulated by laws, regulations and relevant policies.

The above relevant years are calculated as the deadline.It is August 31, 2022.

Fourth, the selection (recruitment) procedure

According to the procedures such as announcement of transfer (recruitment), registration and qualification examination, written examination, interview, physical examination, inspection, publicity and transfer (employment).

(a) release the transfer (recruitment) announcement

        The announcement of transferring (recruitment) was issued by official website (http://rsj.hnloudi.gov.cn) of Loudi Human Resources and Social Security Bureau and official website (http://fgw.hnloudi.gov.cn) of Loudi Development and Reform Commission, and the announcement time was not less than 5 working days from the date of release. The written test scores, interview shortlist, comprehensive scores and physical examination shortlist were published in official website (http://fgw.hnloudi.gov.cn) of Loudi Development and Reform Commission.

(two) registration and qualification examination (on-site registration and qualification examination)

1. Registration time:From September 20th to September 22nd, 2022 (8: 00-12: 00 a.m. and 3: 00-6: 00 p.m.), the applicants are responsible for the accuracy and authenticity of all the information provided by them.

2. Registration method:Take the on-site registration method, and you can’t entrust others to register. Each person is limited to one position. The registration place is the Personnel Section of Loudi Development and Reform Commission (Room 3401, Floor 4, Building 3, Xiangzhong Avenue Municipal Government Courtyard, Tel: 0738-8269969).

3. Registration materials:"Registration Form for Public Recruitment of Staff in Institutions Affiliated to Loudi Development and Reform Commission in 2022" (see Annex 2) in duplicate (stamped with the official seal of the organization and personnel department of the unit) or "Registration Form for Public Recruitment of Staff in Institutions Affiliated to Loudi Development and Reform Commission in 2022" (see Annex 3) in duplicate; Original and photocopy of my valid ID card, academic degree certificate and relevant qualification certificate; The employment contract or other relevant materials that can prove the identity filed by the human and social departments (stamped with the official seal of the personnel department of the organization); Photocopy of the annual assessment registration form for the last three years (stamped with the official seal of the organization and personnel department of the unit); Proof of work experience; Original qualification certificates and other relevant certificates; One-inch recent bareheaded half-length color photos 3. Except for ID card, graduation certificate, degree certificate and relevant qualification certificate, all other application materials will not be returned.

4. Qualification examination:Applicants must register in strict accordance with the qualifications of the announcement, and conduct a preliminary qualification examination when registering. Candidates who have passed the qualification examination will receive the admission ticket from the Personnel Department of Loudi Development and Reform Commission three days before the exam (the specific time will be notified separately). If the information provided by the applicant is untrue, inaccurate or incomplete, the applicant shall bear the responsibility. Qualification examination runs through all aspects of registration, examination and inspection. Once candidates who do not meet the requirements for registration are found, they will be disqualified from transferring (recruiting) immediately.

five、charging standards：Registration exams are free.

(3) written examination

It is conducted in a closed-book way, and the comprehensive management position mainly tests the theoretical literacy and public basic knowledge of the candidates; The project review post and inspection and testing post mainly test the professional ability required for candidates to apply for the post, and do not specify the examination scope, with a total score of 100 points. If the ratio between the public transfer (recruitment) plan and the number of applicants is not less than 1:3, and the required ratio cannot be met, the proportion may be appropriately reduced or the transfer (recruitment) plan may be reduced with the approval of Loudi Human Resources and Social Security Bureau. Candidates will take the written test at the designated time and place with the admission ticket and valid ID card (the time will be notified separately, see the admission ticket for details).    

(4)interview

Among those who apply for the same position, the interview candidates are determined according to the ratio of 1:2 according to the written test scores from high to low (all those with the same written test scores enter the interview as parallel personnel). Set the interview passing score to 60 points, and those whose interview scores are lower than 60 points (excluding 60 points) shall not enter the next link. Using structured interview method, it mainly tests the basic qualities and abilities required by applicants to perform their duties, with a full score of 100. The specific time and place of the interview will be notified separately.

(5) Physical examination

According to the proportion of 40% written test scores and 60% interview scores, the comprehensive scores are the same, and they are ranked according to the written test scores. Written test scores, interview scores and comprehensive scores are rounded to two decimal places. According to the comprehensive score of the exam, the physical examination object is determined from high score to low score, and the ratio of physical examination object to the number of selection (recruitment) plans is 1:1. The physical examination hospital is selected according to the relevant regulations, and the physical examination is carried out according to the General Standard for Physical Examination of Civil Servants (Trial) and the Manual for Physical Examination of Civil Servants (Trial).

Those who take part in the medical examination must hold the written admission ticket and my second-generation valid ID card for medical examination. Those who do not bring the above documents or have irregular documents will be disqualified. Those who fail to arrive at the designated place to participate in the medical examination within the specified time are deemed to have given up automatically. Toxicological examination shall be included in the scope of physical examination, and the expenses of physical examination shall be borne by the examinee, and relevant matters of physical examination shall be notified separately. Those who pass the medical examination enter the inspection procedure.

(six)inspect

Comprehensively investigate the situation of morality, ability, diligence, performance, honesty, political and professional quality, and the degree of matching with the position, and check the personnel files. Take appropriate inspection methods according to the specific conditions of the inspected objects, and form specific written inspection conclusions. Anyone who fails to provide the information required for the inspection within the specified time shall be deemed to have given up the inspection qualification automatically.

If there is a vacancy due to unqualified physical examination or inspection or abstention, the position will be filled in turn according to the comprehensive score ranking of the shortlisted interviewers.

(seven) publicity and transfer (employment)

According to the examination, physical examination and investigation, the party group of the Municipal Development and Reform Commission collectively studied and determined the candidates to be selected (recruited). The names of the personnel were publicized in official website of Loudi Human Resources and Social Security Bureau and official website of Loudi Development and Reform Commission for 5 working days.

Upon the expiration of the publicity period, those who have no problems or reflect problems that do not affect the results of selection (recruitment) will be officially identified as selection (recruitment) personnel, and the transfer (employment) procedures will be handled according to policies and procedures. The post level of the selected (recruited) personnel is determined by whether the original employment level of the proposed personnel corresponds to the number of positions of the recruiting unit. If there are no vacant positions corresponding to the post level of the recruiting unit, the higher vocational colleges will be hired low.

V. Disciplinary requirements

In accordance with the requirements of public institution selection (recruitment), adhere to the principles of openness, equality, competition, and merit-based, strictly follow procedures and regulations, resolutely put an end to the phenomenon of fraud and favoritism, and deal with those who violate the provisions of public institution selection (recruitment) in the process of public selection (recruitment) in strict accordance with the Provisions on Handling Violations of Discipline in Public Institution Recruitment (Order No.35 of the Ministry of Human Resources and Social Security).

VI. Others

(1) This selection (recruitment) work is organized and implemented by the Loudi Municipal Development and Reform Commission, and guided and supervised by the Loudi Municipal Human Resources and Social Security Bureau.

(two) take effective measures to do a good job in epidemic prevention and control.

(3) In the process of transferring (recruitment), the list of finalists in each link, relevant examination matters, relevant formalities and other notices are published on the website of Loudi Development and Reform Commission. Please pay close attention to the candidates. If you get the wrong information from other channels or fail to get the relevant information in time due to the candidates’ own reasons, you will be responsible for it.

Tel: 0738-8269969 (Personnel Section of Municipal Development and Reform Commission).

Supervision and reporting telephone number: 0738-8269985 (Commission for Discipline Inspection of Municipal Development and Reform Commission).

 

Attachment: 1. List of publicly selected (recruited) positions and requirements of institutions affiliated to Loudi Development and Reform Commission in 2022.

            2 Loudi Municipal Development and Reform Commission affiliated institutions in 2022Registration form for selecting and transferring staff

            3 Loudi Municipal Development and Reform Commission affiliated institutions in 2022Open a registration form for recruiting staff.

           Attachment 1-3

 

 

                                                                                                                                                              Loudi Development and Reform Commission

                                                                                                                                                                       September 13th, 2022

 

 

There are thousands of marketing methods, and Reuters is one of them. In variety shows, Reuters’s marketing forms are various, and it plays an important role in the preheating and broadcasting period of the show. The simple variety Reuters map is produced and exposed by multiple roles such as stars, fans, drama parties, brands and marketing numbers. When Reuters becomes a conventional marketing method, the consequences of excessive Reuters, acting as a substitute for literature and Reuters’s fraud will also have a more or less impact on the whole industry.

author　| Guo Xuemei (author group of cultural industry review, researcher of Sanchuan Huiwen Tourism Research Institute)

read and edit　| Time　

edit　| Peninsula

source　| Cultural Industry Review

After the launch of "Sister Lang" in the new season, the Internet ushered in the explosion of Cyndi Wang. In the hottest days, there were many hot searches about her in Weibo, and her entries even began to dominate the daily list. Among them, in addition to the program, Cyndi Wang, which is full of life in Reuters, also has a strong enthusiasm, and the sweet girl after work has caused discussion among netizens.

　

The so-called Reuters refers to some unofficial photos, videos, star schedules, etc. At present, it has become an ordinary and popular marketing method. Judging from the variety shows, whether it’s the trip of the veteran season-broadcast variety runner to Reuters, or the recent topic that Miss Lang wears Reuters to and from work, it can be seen that Reuters marketing has gradually become an important "course" in the variety industry.

　

For variety shows, what are the specific forms of marketing in Reuters? What are the interests behind it? When Reuters became a star’s daily marketing tool, what problems were exposed?

"Thirty-six Strategies" of Variety Reuters Marketing

At present, the variety Reuters has many specific ways, such as program itinerary, guest lineup, star modeling, CP sense, variety link and so on, which runs through the whole stage from shooting to the end of the broadcast.

　

　

Before the program is broadcast, it is usually necessary to constantly create topics for exposure, and gain a certain audience base in the early stage, thus winning considerable ratings for the broadcast.

　

In the warm-up stage, Reuters marketing generally focuses on three aspects: program itinerary, guests and variety shows.

　

For location reality shows such as A Desired Life, My Wife’s Romantic Travel, Flowers and Teenagers, the Reuters of the itinerary is usually easy to arouse the curiosity of the program audience, stimulate the enthusiasm of the fans in the planning place of the program itinerary, and generate the motivation to promote it spontaneously during the off-air period.

　

△ "Yearning for Life" trip to Reuters

　

And some variety shows with flying guests, Reuters, who invited the star lineup, will attract attention. On the one hand, for the stars invited by well-known domestic variety shows, their fans will have a certain sense of pride, and then they are more willing to promote through Reuters; On the other hand, the program itself will also bring topic ahead of time because of the chemical reactions that different guest partners may stimulate, which will attract more attention from passers-by.

　

△ Running male guest Reuters

　

In addition, some Reuters will also reveal some links in the variety show, which is more likely to arouse the curiosity of star fans and audience and increase their expectation for the feature film because of its uncertainty.

　

△ "Chinese Restaurant" Variety Link Reuters

　

　

After the program starts, the focus of Reuters’s marketing will change, but the forms will be richer.

　

On the one hand, because variety shows are mostly close to daily life, it is almost impossible to have the freshness brought by costume dramas. Therefore, many variety shows will set up people for stars through modeling and costumes, which has also become an important gimmick for program promotion.

　

For example, in the Great Escape from the Chamber of Secrets, each guest will play a role in the story, and different costumes will become the basis for sorting out the roles. Reuters with the theme of program wearing has therefore become a necessity for each escape from the Chamber of Secrets, which will continuously promote the popularity of program broadcasting by arousing the audience’s prediction and discussion on the roles in the next issue.

　

△ "The Great Escape of the Chamber of Secrets" styling Reuters

　

As a result, the star private server business in Reuters’s picture was also formed. Because some stars don’t wear exaggerated and big-name costumes in their daily lives, this also allows fans to get the experience of "the same as idols" through low-cost consumption. The relationship between stars and fans is also closer.

　

　

On the other hand, group CP has also become a common operation in variety shows. Especially the sense of CP embodied in Reuters, compared with the deliberate creation in the program, the daily CP interaction is more loved by people.

　

△ Group CP from the map of Langjie Reuters

　

In addition, the Reuters marketing of variety shows is not only in the show, but also outside the programs such as commuting, which is common in variety shows while shooting and broadcasting. Reuters’s pictures with this theme can quickly draw close to the fans, especially in short videos with interactive nature or face shots that have not been over-retouched, and can restore more real stars to fans, thus more effectively increasing the audience’s stickiness of the program.

　

Multi-party "Mind" behind Variety Reuters Marketing

The seemingly ordinary variety Reuters map on the hot search actually contains many thoughts and interests. Not only the visible characters such as stars, fans and producers, but also the hidden characters such as clothing brands and marketing numbers.

　

　

In the marketing of variety show Reuters, stars, clothing brands and fans are in a special relationship structure. Stars wear clothes and accessories of a certain brand, and spread their own personal designs through the wearing style in Reuters’s picture, so as to realize the potential personal designs.

　

△ Meng Mei Qi "fashionista" people set up

　

The brand, on the other hand, opens its popularity with the help of Reuters, a celebrity private server, and adapts to the consumers who turn their fans into brands. At the same time, fans are exposed by Reuters, the star’s private server, and establish more potential contacts with them.

　

Due to the constant interaction between the three, stars and brands can slowly find their own marketing methods. For example, a star likes the daily wear of neutral style, and the corresponding brands can also cooperate with them to form positive guidance, thus promoting fan consumption.

　

　

In the marketing of variety Reuters, the producer, the marketing number and the audience constitute another relationship. Before the program starts, in addition to official publicity, the producers will also release a large number of Reuters to the marketing number, thus attracting the attention of the audience. In addition, these marketing numbers will also trigger discussion among netizens by creating topics, create a certain degree of memory among passers-by, and attract more passers-by powder for the program.

　

△ There are many marketing numbers on Tik Tok for short video shooting of "Star commuting".

　

Fans’ responses under the marketing number will also form useful feedback for producers, which can help them identify the market and be targeted in Reuters marketing.

　

△ Variety scenes similar to the "Beginning" of the explosion are easy to circle.

Hidden worries behind Reuters’s marketing

When Reuters marketing became the routine operation of variety shows, the problems it brought became more and more obvious.

　

Excessive Reuters: Affect editing and cause losses.

　

For Reuters, on the face of it, producers and fans generally resist. On the one hand, there is too much mystery and novelty in the broadcast of Reuters’s variety shows. Although variety shows are mostly in the form of periodical broadcast, such problems can be avoided through lens editing and deletion, but there will still be labor costs, and this selective editing may also lead to misleading plots.

　

△ Speaking rules in Sean Xiao fans’ super words

　

On the other hand, Reuters’s excessive editing and mending may also make the stars who are not expressive enough in the variety show passively disappear in front of the camera, thus causing psychological damage to the fans of these stars. Therefore, the overall attitude of fans towards Reuters is mostly resisted.

　

　

In addition, it is the negative influence brought by the substitute filming accompanied by Reuters. After the star agency has become a lucrative business, the whole agency industry has also begun to move towards involution.

　

It turns out that the clear and perfect Reuters map is the favorite of fans. Now, only when the "small composition" is well written, it is possible to harvest leeks well. Nowadays, writing on behalf of others has evolved into a network term of "literature on behalf of others" and formed a unique expression technique.

　

△ Image from Sohu Entertainment

　

However, due to the pursuit of eyeball effect in "substitute literature", many times deliberate fabrication or vocabulary creation easily affects the setting of some links in the variety show itself, resulting in misunderstandings in the hearts of the audience.

　

　

Nowadays, variety shows are willing to attract attention through group CP. But the problem is that the information revealed by Reuters’s map is probably just the imagination of the audience. If the program doesn’t have such an effect after broadcast, it will lead to the failure of fans’ expectations.

　

△ "Chinese Restaurant" Reuters hinted that Ding Zhen and Zhou Ye had a strong sense of CP, but the program presentation rarely reflected the sense of CP interaction.

　

In addition, if the producers try to cater to this setting, it will also bring some bad experiences to some fans, especially some star fans who exclude the CP group. For example, in the early days, the Running Man would implicitly bind Lu Han and Dilraba in the program, trying to harvest the topic with their CP, which once caused some disputes among fans.

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At present, the marketing of variety shows in Reuters has become a normal phenomenon. When Reuters Map, an illegitimate propaganda method, began to be included in the category of normal marketing, our understanding of variety shows and stars may begin to deviate. In essence, a variety show, if the content is not innovative enough and the final product performance is not good, no matter how good or how hidden the marketing means, will only be killing.

　

　　

More than half of the process of the Lunar New Year is over, and the 2022 Spring Festival file is ready to go. As the first of the three golden files, the Spring Festival file is getting more and more blocked every year. According to the data of Lighthouse Professional Edition, up to now, there are 14 movies, and there is no sequel to this explosion movie. The genre is almost the same as comedy, plot, family animation and other "old three". At present, it is the time when the marketing of the Spring Festival films is launched, and materials are being laid to warm up the market. However, the reporter found that several of these 14 films have been "silent" for a long time, bringing some variables to the Spring Festival films.

Yangzi Evening News/Zi Niu Journalist Kong Xiaoping

Intern Bian Shulei

No explosive sequel, recklessly content, theme and lineup.

According to the data of "Want to See" in the professional edition of Lighthouse, the pre-screening attention of the Spring Festival in 2022 can be roughly divided into three echelons, among which the three films "Super Family", "Miracle" and "Four Seas" have the highest attention, forming the first echelon. At present, the data of "Want to See" ranges from 140,000 to 220,000, and the amount of attention is high. Shen Teng is the Super Family.

There is no explosive sequel like Tang Detective 3 and Catch the Demon 2 in the Spring Festival of 2022, so the pre-marketing of each film is about the "hard power" of content, theme and main lineup. From this point of view, The Super Family, Miracle and Four Seas have their own advantages.

The animated family movies occupy half of the country, and the theatrical versions of the four IP’s "Little Tiger Dun Hero", "Cherry Maruko", "Bears Appear" and "Pleasant Goat and Big Big Big Wolf" will compete together.

Poster of "Little Tiger Pier Hero"

In addition, there are many small and medium-sized movies on the list of Spring Festival files, such as Little Tiger Pier Hero and Play Like Life. It is not uncommon for a small piece to break into the golden file in the past, but the ending is different. It will be clear at that time whether they are the atmosphere group of the big schedule or the strength group.

Happy New Year’s Eve, two twist films "rolled up"

The Fantasy Comedy Movie "Super Family" starring Allen and Shen Teng is a Mahua FunAge film directed by director Song Yang again after "Shameful Iron Fist". This film tells the story of Zheng Qian (Allen) who ran away from home many years ago and went back to his hometown Kasic to attend his grandfather’s funeral, but witnessed the family triggering super powers. At the same time, Zheng Qian was robbed of his own APP by the evil mayor, Qiqikov (Shen Teng). Zheng Qian was forced to unite with his super-powerful family to resist begging.

It is worth mentioning that Shen Teng continued his "indissoluble bond with Russia" this time, from the variety show showing Russian, to pretending to study in Russia in the movie "My hometown and I" and "Liang Ma", and this time he really came to Russia to shoot, which made the audience very curious about "exotic Shen Teng". "Super Family" has added a new setting of "super power" to Mahua FunAge-style comedy, and it is expected to become a dark horse player in the Spring Festival.

It is reported that the film "Super Family" is the most expensive and difficult film in the history of Mahua FunAge, and it can be said to be "unprecedented" in shooting cycle and scale. Director Song Yang led the crew to cross-border shooting and travel to six places, with Russian shooting accounting for nearly 50% and over 1,700 special effects shots. This is an all-round upgrade of Mahua FunAge’s film production industry, with Starlight Glimmer behind the scenes. The film assembled Zhang Ying, the photography director of Sheep Without A Shepherd’s Ignorance, production designer Meiqing Huang, the action director of detective chinatown series, and Jiang Yan, the visual effects director, who had participated in many Hollywood special effects blockbusters such as Ant Man, Black Panther’s Hunger Games.

Another Mahua FunAge film, The Killer Is Not Too Cold, is produced by Yan Fei and Peng Damo, directed and written by Xing Wenxiong. This film tells the story of an actor who accidentally hits a real killer.

Miracle is a story with the most special temperament and the pursuit of happiness by ordinary people.

Different from the hustle and bustle in Mahua FunAge, the key words of Miracle are: Muye Wen, Jackson Yee, Shenzhen’s pioneering work, and sense of the times, all of which make this film have a different temperament from other films in the Spring Festival.

In Shenzhen, a city full of dreams and unlimited opportunities, Miracle, a story about ordinary people’s pursuit of happiness, contains great universal emotional power behind it. After Dying to Survive, director Muye Wen finally brought a realistic film. Muye Wen said that Dying to Survive is a hero at a relative social level, and Miracle is an individual hero in this era. "About affection and love, it is for his family and the people he cares about." "Miracle" will continue the universal resonance in Muye Wen’s works and show the most touching and sincere things in ordinary people’s stories. Under the original intention of this creation, "Miracle" is no longer a distant and great concept, but it means everyone’s extraordinary actions in the face of life.

The leading actor is Jackson Yee, a new generation acting school. In the past two years, Jackson Yee’s acting skills have made great progress and won many awards. A Little Red Flower, Better Days and The Battle at Lake Changjin are masterpieces of word-of-mouth and box office in Qi Fei. Since The Battle at Lake Changjin, many netizens have said that Jackson Yee may be one "Miracle" away from the first "Billion Actor" after 00.

During the Spring Festival of World War III, Han Han came back with Four Seas.

"Four Seas" is Han Han’s fourth film, and this is his third sprint for the Spring Festival. His first film "Never Will See You Later" won 629 million box office in the summer of 2014, which was the tenth in the box office list and the fifth in domestic films. The second film "Riding the Wind and Breaking the Waves" earned 1.046 billion box office in the Spring Festival of 2017; In 2019, I took "Flying Life" to fight the Spring Festival again, and in the attack of The Wandering Earth and "Crazy Alien", I gained 1.728 billion box office.

It is reported that "Four Seas" tells the story that Wu Renyao (Haoran Liu), a teenager who is good at motorcycle stunts, meets his father Wu Renteng (Shen Teng) who he hasn’t seen for many years again. At this time, the girl Huansong (Liu Haocun) and her brother’s motorcade accidentally break into their lives, and they will eventually become famous all over the world or become a home all over the world. Through the first three works, Han Han not only won the double authentication of market and word of mouth, but also left a deep impression on the audience with his unique "Korean humor" and distinctive work style.

The Year of the Tiger came, and the short video "online celebrity" and "Little Tiger Pier Hero" airborne.

Family fun animated film is a must-have dish on the menu of the Spring Festival. There are as many as four or five cartoons in the Spring Festival in 2022. In addition to the familiar faces "Bears", "Pleasant Goat and Big Big Big Wolf", there is finally fresh blood. On December 21, the national wind animated film "Little Tiger Pier Hero" was officially announced to be in the Spring Festival file, which is commendable.

In December 2018, the image of a tiger-headed tiger pier appeared on the short video platform, which was quickly loved by a large number of children and young audiences. Today, this cute tiger child has become a highly regarded original national IP.

On the occasion of the arrival of the Year of the Tiger, Xiao Hudun in the story ushered in his first "animal year", and his wonderful story will be presented in the form of a movie for the first time. "The Great Hero of Xiaohudun" tells the adventure story of Xiaohudun chasing the dream of the escort in his heart. Not only does it focus on Hu Dun’s dream of becoming a hero, but a series of curious background stories such as his life experience and family will also be unfolded one by one, and his characters will be more full. The organic integration of family ties, Chinese New Year and dreams makes the film have the atmosphere of family fun in the Spring Festival.

Say one more word

Many "lost voices" movies may face variables.

Counting the 14 films of the Spring Festival at present, many of them have similar phenomenon characteristics, for example, the booking time is "not the earliest but earlier", and the booking time of Cherry Maruko: Fantasy Notes, Jurassic Paradise and Play Like Life is January 29, July 19 and September 14 this year respectively. Announced to enter the Spring Festival file early, and brushed a wave of presence and attention for the film in advance. Even if the file was temporarily withdrawn, the free heat was also felt. In addition, several films have not been updated recently, such as Cherry Maruko: Fantasy Notes, tangdao, Jurassic Paradise, etc. Even Zhang Yimou’s Sniper did not release the preview and other materials after the announcement of the file on November 22, and Breaking Through Guanwei did not update it after October.

I still remember that in the Spring Festival of 2019, there were at most 13 films scheduled, and only 8 films were released on time when they were officially released, among which Happy Events in Rivers and Lakes, Animals Attack, Days Never Fall Hotel and so on were silently withdrawn.

At present, there are still 40 days before the opening of the Spring Festival in 2022. The layout of the Spring Festival file can’t be said to be a foregone conclusion, and many "voice-lost" films may face the variables of staying or staying.

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