Real Estate and Cultural Times Opportunity ＂Golden Age＂ rushes to the beach for cross-border premiere.

　 　 Co-planned by Beijing Zhuan Culture Development Co., Ltd. and Stellar (Beijing) Film Co., Ltd., and supported by the Cultural Real Estate Committee of China Real Estate Research Association, more than 50 real estate and design organizations and more than 30 mainstream media were invited to participate in the interactive cross-border movie viewing activity of Golden Age, which ended successfully on September 20, 2014.

　 　 On the same day, the organizer invited Mr. Hu Zhigang, Vice President of China Real Estate Research Association, Honorary Vice President of China Real Estate Association, Director of Cultural Real Estate Committee of China Real Estate Research Association and Director of Regulations and Policies Committee; Mr. Wang Jiaqi, Deputy Director and Secretary General of Cultural Real Estate Committee of China Real Estate Research Association; Sociologist, famous tourism expert, Professor Liu Simin, special researcher of Tourism Research Center of China Academy of Social Sciences; Mr. Bin Hao, Chairman of Xingmei Culture; Mr. Qin Hong, Chairman of Stellar International Group Co., Ltd., Producer and Producer of Golden Age; Mr. Nan Li, Vice Chairman of Poly Culture and Head of China Philharmonic Orchestra; Mr. Chen Jianfei, Chairman and Famous Actor of Changjiang Entertainment Media; Ms. Bai Ziding, the representative of Zhonghui Geothermal Group Beijing Branch, was present. The guests not only positively affirmed the film "Golden Age" from their respective perspectives, but also spoke freely and expressed their "Golden Age" in their hearts.
　

　

Mr. Hu Zhigang, Vice President of China Real Estate Research Association, Honorary Vice President of China Real Estate Association, Director of Cultural Real Estate Committee of China Real Estate Research Association and Director of Regulations and Policies Committee.

Sociologist, famous tourism expert, Professor Liu Simin, special researcher of Tourism Research Center of China Academy of Social Sciences.

Mr. Bin Hao, Chairman of Xingmei Culture

　

Mr. Qin Hong, Chairman of Stellar International Group Co., Ltd., Producer and Producer of Golden Age

　

Mr. Nan Li, Vice Chairman of Poly Culture and Head of China Philharmonic Orchestra.

　

Mr. Chen Jianfei, a famous actor and chairman of Changjiang Entertainment Media.

　

Ms. Bai Ziding, Representative of Zhonghui Geothermal Group Beijing Branch

　 　 In the film, the protagonist takes Xiao Hong’s maverick life experience as a clue to show a historical culture with China characteristics, and the film’s interpretation of the "golden age" is quite meaningful. When people go through hardships or difficulties, people will always feel dissatisfied or panic. When people look back at that difficult time, they will inevitably feel that maybe it was our "golden age".

　

　 　 This time, the interaction between the art world and the real estate industry, by watching this China 2014 best Chinese literary film — — A film with cultural connotation and epochal significance, through reviewing the "golden age", makes everyone relive the outlook on life, world view and art of a "golden age". In the scene of the film, Harbin, Qingdao, Hong Kong and other cities where the hero actually lived are taken as real scenes, and under the background of war, home and country, through the cultural interpretation of the charm of the people’s national conditions, it also triggered the audience’s development and development of the city. Combined with the current culture and real estate situation, it has also produced deep thinking and resonance in the cross-border interaction between real estate and art circles — — How to better implant and combine culture with real estate?

　

　 　 At the same time, this cross-border interactive activity coincides with the social responsibility of the Cultural Real Estate Committee of China Real Estate Research Association, aiming at promoting the development strategy of the national cultural industry and enhancing the soft power of the country, reviving the traditional culture of the Chinese nation, absorbing the advanced culture of the world, building a real estate core value system with culture as its spiritual connotation, and based on transformation and upgrading, forming a new industrial model of cross-border combination, symbiosis and integration of cultural industry and real estate industry, while enhancing humanistic value and commercial value and entering normal operation. Through the definition of cultural real estate, and how to implant China’s characteristic culture and classic culture into a healthy real estate development mechanism, this activity also attracted people’s attention to the topic of how to rebuild a "golden age" in which real estate, design and even cultural circles joined hands across borders while digging deep into cultural connotations.